Salesforce Marketing Cloud Specialist (REMOTE)

Intelliswift • Waltham, MA

44d • Remote

About The Position

Salesforce Marketing Cloud Specialist (REMOTE) Job ID: 21-12048 Job Responsibilities: Support the development of strategies to create seamless customer-friendly experiences Own development, and execution of customer journeys Coordinate development of content needed for campaignsCoordinate development of content needed for campaigns Coordinate development of content needed for campaigns Monitor performance metrics for campaigns and make recommendations for improvement everage digital knowledge and experience to push innovation Leverage digital knowledge and experience to push innovation

Requirements

• Bachelors degree
• 2 +years of experience with marketing automation, ad platforms, email marketing systems
• 2+ years of Salesforce Marketing Cloud experience, specifically with Automation, Journey, and Email Content Creation features

Nice To Haves

• Working knowledge of Administrative operations such as managing Business Unit, Users, All Contact counts
• Knowledge of SQL Activity, Import Definitions, File Transfer, Data Extracts, and Data Extensions
• Proficiency in Amp script
• Experience and familiarity with HTML
• Experience with Advertising Studio, Mobile Studio, and Interaction Studio a plus (including, Cloud Pages, Smart Forms, Web Collect , Collect Tracking, and Social Studio)
• Strong detail orientation with good organizational and time-management skills
• Critical thinking with the ability to understand and evaluate all relevant data
• Confidence to recommend changes to the plan as needed
• Excellent interpersonal and communication skills
• Aptitude for problem solving

Responsibilities

• Support the development of strategies to create seamless customer-friendly experiences
• Own development, and execution of customer journeys
• Coordinate development of content needed for campaigns
• Monitor performance metrics for campaigns and make recommendations for improvement
• Leverage digital knowledge and experience to push innovation

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Professional, Scientific, and Technical Services
• Number of Employees: 1,001-5,000 employees