Sales Strategy & Enablement Manager

Land O' Lakes-posted 21 days ago

$91,120 - $136,680/Yr

Full-time • Manager

Arden Hills, MN

5,001-10,000 employees

Merchant Wholesalers, Nondurable Goods

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The Sales Strategy and Enablement Manager plays a pivotal role in shaping and executing a unified commercial strategy that defines the organization's identity and interaction with customers, brokers, and industry partners. This position is integral to enhancing how the company differentiates itself and delivers value in the marketplace.

Supplier Excellence Framework: Development and deployment of our Supplier Excellence framework, including collaboration with the sales leadership team and other cross-functional partners to align on priorities, positioning, content, and deployment. The Supplier Excellence framework articulates who we are as an organization, how we will differentiate ourselves from other suppliers, and how we add value for our trading partners.
Customer Planning: Development, implementation, and administration of the Customer Planning process, including the creation and cultivation of methodologies and templates utilized by the field sales organization to enable effective customer planning. As part of the customer planning process, the S&E Manager will develop, administer, and analyze customer surveys to gauge the effectiveness of our Supplier Excellence framework and how well we are delivering on our commitments. Further, the S&E manager will own the planning and execution of annual Retail and Foodservice Customer Discovery meetings.
Industry Events: Management of all aspects of our participation in Trade/Industry events, such as NFRA, IDDBA, WAFC, etc., including message/content development to amplify strategic business objectives, event logistics management, budget development, etc.
Customer Engagement: Design and management of our Customer Engagement process, including the development of an effective briefing and message alignment process to ensure stakeholders are positioned for effective customer interactions.
Salesforce and Scorecards: Development and deployment of weekly and/or monthly sales scorecards and updates to enable broader understanding of performance, market/customer insights, and key business drivers. Drive sales team adoption and utilization of Salesforce, and other enabling technologies as may become available, to support the customer planning, engagement, and management processes.
Other responsibilities may be assigned.

4-year college degree or equivalent work experience.
2 plus years in self-directed field-based selling role or in Headquarter based sales support/customer marketing role - required
Proficiency with syndicated data sources (IRI and IRI Unify) - required
Proficiency in Excel and PowerPoint - required - required
Ability to pull and analyze data out of enterprise reporting tools - required
Working understanding of trade management systems to analyze and create trade programs - required

Knowledge of POWER BI or other data visualization packages - preferred
Demonstrated ability to utilize and understand Salesforce reporting - preferred

Benefits for most full-time roles include medical, dental, vision, PTO, life & disability insurance, education assistance, a 401k and a variety of well-being resources.
Most part-time employees are eligible for prorated PTO, holiday pay, employee development programs, prorated education assistance, and a 401(k).

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