Sales Representative

BergerSanta Cruz, CA

About The Position

Berger is looking for a high-energy, result-oriented Sales Representative to drive growth across a strategic territory. In this role, you will promote and sell Berger’s industry-leading horticultural products to professional growers in floriculture and agriculture markets. If you’re a go-getter excited by challenge, passionate about helping customers succeed, and eager to contribute to the ongoing growth of an industry leader, this opportunity may be your perfect fit. JOB SUMMARY: Grow an opportunistic territory and position Berger products using your proven consultative selling skills. Build, strengthen, and maintain trusted relationships with key targeted accounts. Represent Berger as an engaged ambassador within industry associations and networks. Collaborate closely with internal teams (Logistics, Customer Service, Technical Advisors, etc.) to deliver an outstanding customer experience. Maintain a proactive presence in the market by gathering and sharing customer insights and industry feedback. Manage customer needs through an established, results-driven sales process.

Requirements

  • Degree in horticulture, agriculture, or equivalent relevant training/experience.
  • Demonstrated sales success with a solid solution-selling approach.
  • Strong relationship-building and networking abilities.
  • Autonomous, motivated, and equally comfortable working within a collaborative team environment.
  • Ability to travel regularly within the territory; valid driver’s license and passport required.
  • Tech-savvy and comfortable working with CRM tools and digital sales platforms.

Nice To Haves

  • Knowledge or experience in CEA, floriculture and agriculture (an asset).

Responsibilities

  • Grow an opportunistic territory and position Berger products using your proven consultative selling skills.
  • Build, strengthen, and maintain trusted relationships with key targeted accounts.
  • Represent Berger as an engaged ambassador within industry associations and networks.
  • Collaborate closely with internal teams (Logistics, Customer Service, Technical Advisors, etc.) to deliver an outstanding customer experience.
  • Maintain a proactive presence in the market by gathering and sharing customer insights and industry feedback.
  • Manage customer needs through an established, results-driven sales process.

Benefits

  • Annual vacations and flexible personal days
  • 401K and group insurance
  • Discounts used on Berger products
  • Employee assistance program
  • Offer of training and skills development
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