Sales Enablement Lead

Reducto • San Francisco, CA

45d • Onsite

About The Position

As the Sales Enablement Lead, you'll build the foundation of Reducto's revenue engine from the ground up. You'll work directly with our founders and sales leadership to transform a lean, high-performing team of account executives into a repeatable, scalable go-to-market motion. This is a high-impact role where you'll shape how we sell, coach, and scale—establishing the systems and culture that will define our sales organization as we grow from 27 to 100+ employees.

Requirements

• Hold yourself to a high bar for quality and precision.
• Enjoy solving complex problems and building from first principles.
• Have 4+ years of experience in B2B SaaS sales and/or sales enablement, ideally building programs from scratch in early-stage or high-growth environments.
• Operate well in fast-changing, high-growth environments.
• Collaborate effectively across technical and non-technical teams—you can coach an AE on selling to a senior ML engineer as easily as you can align with founders on GTM strategy.
• Take full ownership from strategy through execution.

Nice To Haves

• Have experience at an early-stage or high-growth startup, especially in technical or developer-focused products.
• Are familiar with selling to AI/ML teams, data engineers, or technical infrastructure buyers.
• Have worked in environments where you sold complex, API-first, or platform products into both startups and enterprises.
• Care deeply about combining technical excellence with business impact—you understand the product deeply enough to coach on technical differentiation.

Responsibilities

• Build foundational sales training and methodology. Design and deliver hands-on training that sharpens discovery, technical storytelling, and value articulation for selling to AI/ML teams and enterprise buyers. Implement a scalable sales framework (MEDDPICC, Value Selling, or similar) that becomes core to how we operate.
• Enable direct, high-impact coaching. Work shoulder-to-shoulder with AEs on live deals—providing real-time coaching on pipeline generation, qualification, objection handling, and close strategies. Lead deal reviews that improve forecast accuracy and win rates.
• Create sales collateral and playbooks that scale. Develop battle cards, pitch decks, discovery frameworks, objection handling guides, and competitive positioning that enable AEs to run effective calls and close technical buyers.
• Establish metrics and reporting infrastructure. Define what good looks like—track ramp time, quota attainment, win rates, and sales velocity. Use data to continuously refine training, coaching, and sales process.

Benefits

• Unlimited PTO: We believe great work requires recharging.
• Lunch: Receive a free lunch to eat with your teammates daily at the office
• Reimbursed Transportation: Provide us with your receipts and we’ll take care of the costs
• Insurance: Generous health insurance covering medical, dental, and vision.
• Health and Wellness Budget: We provide up to $150/mo reimbursement for health and wellness spending, such as gym memberships, fitness classes, or similar.
• Parental Leave: Work with us to build a leave schedule that works for you and your family

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 11-50 employees