Sales Development Representative

Actabl•Denver, CO

29d•$55,000•Hybrid

About The Position

Hi, we’re Actabl. We’re providing better solutions for hotel companies as the world around us evolves and changes related to using technology, finding labor, and maximizing profits. Our mission is to empower the people that power hospitality. We give hoteliers actionable insights to know what to do, the tools to do it, and the visibility to know it worked. We bring together powerful hospitality tech solutions to maximize profits for more than 10,000 properties in hospitality markets around the world. Our Valued Behaviors Start with People: We are in the hospitality business and hospitality starts with people. This impacts both our being and our doing. Being: We are responsible for building relationships, earning trust, and having fun. These things are fundamental to hospitality. Doing: We will succeed if we start with great people working as one team. Empower others, speak the truth with care, and go together. Demand Integrity: Be trustworthy, be ethical, and be consistent whether someone is watching or not. Demand integrity of yourself and others to build the fabric of a high-integrity organization. Delight the Customer: We aim to delight our customers in the same way our customers aim to delight their guests. The question is not if completed a process or hit a metric, the question is whether or not the customer is delighted. Champion Innovation: We compete in the game of change and win through innovation. Think big and then think bigger when it comes to the innovation required to tackle the problems our customers face daily. Make it Happen: We show up prepared, care about the details, and follow through. Don't get distracted. Don't stop at blockers. Don't make excuses. Find a way and drive until it is done. You’re excited about this opportunity because you will: Actabl is building the next evolution of its go-to-market motion, Account-Based Engagement, where aligned pods of Account Executives, Account Managers, and Customer Success Managers work the full Actabl platform together. The Sales Development Representative is the front edge of that motion. This is an outbound-first role. You will prospect into hospitality operators, run signal-driven plays in coordination with RevOps, and qualify inbound demand, making sure the right opportunities reach the right pod with the context needed to close. You sit inside the Technical Sales function, directly supporting AE and AM pods across all four Actabl products: Hotel Effectiveness, ProfitSword, Alice, and Transcendent. This is not a waiting-for-leads role. The expectation is that you are creating pipeline. You’ll get to explore and apply AI tools in your day-to-day work, finding new ways to simplify tasks, accelerate outcomes, and elevate your effectiveness.

Requirements

1–3 years in a customer-facing role, inside sales, SDR, hospitality operations, SaaS support, or similar
Track record of running outbound sequences and owning a pipeline number
Comfortable running qualifying conversations on the phone, a consultative opener, not a script reader
Strong written communication. Can produce a clean handoff summary and a process doc without hand-holding
Organized and self-directed under a multi-queue workload, outbound and inbound
Proficiency with CRM tools (Salesforce and/or HubSpot) baseline literacy required, depth developed on the job
You are comfortable using modern AI tools to increase your productivity, including summarizing information, drafting and refining content, analyzing data patterns, and supporting decision-making in your day-to-day work.
You apply strong critical thinking when working with AI-generated output. You know how to check for accuracy, identify bias or gaps, and validate results before relying on them.
You use AI responsibly, with a basic understanding of security, privacy, and ethical data-handling considerations, and you know how to keep sensitive information safe when using AI tools.
Exceptional ability to present complex technical concepts clearly to both technical and executive audiences
Proven consultative discovery skills: asking great questions, uncovering hidden needs, and connecting solutions to business outcomes
Confident handling objections and competitive situations

Nice To Haves

Hospitality industry experience. Property operations, front office, F&B management, revenue management, or ops coordinator background, etc.
Familiarity with sales engagement tools (Gong, Apollo, Outreach, or similar)
Experience executing signal-based outbound
Exposure to multi-product SaaS environments or a land-and-expand sales motion

Responsibilities

Outbound Prospecting & Pipeline Generation (Primary)
Build and execute outbound sequences targeting hotel operators, ownership groups, and management companies across Actabl's four product lines
Run signal-driven outbound plays in coordination with RevOps and Marketing, including deactivated user tracking, job change monitoring, and Clay workflow execution
Identify re-engagement opportunities from closed-lost and dormant accounts; surface to appropriate AE or AM pod with a documented rationale
Prospect into ABE whitespace within defined pod territories, prioritizing accounts with multi-product expansion potential
Maintain a disciplined outreach cadence across phone, email, and LinkedIn, volume with intent, not spray-and-pray
Inbound Qualification & Routing (Secondary)
Qualify inbound demo requests routed through the sales intake model and produce a clean handoff summary for the receiving AE or AM
Triage and manage the sales inbox, ensuring no qualified lead goes unrouted or dark
Route opportunities accurately to the correct pod within defined SLA windows
Documentation & Process
Document workflows as you build them.
Flag routing gaps, intake failures, and process breakdowns to manager within 24 hours of identification
Maintain accurate CRM records in Salesforce, every prospect interaction logged, every handoff clean

Benefits

Medical, dental, and vision insurance plans for employees & eligible spouse and/or dependents
Employer-paid life & AD&D, short-term disability & long-term disability
Discounted pet insurance plans through Wishbone
Employee Assistance Program (EAP) services available to employees & their dependents
On-site gym available for free use at Denver office
Competitive base salary with bonus structure
Healthcare spending accounts with employer contributions
401(k) plan with an employer match of up to 4%
Unlimited discretionary time off hours to be used when needed
10 observed US federal holidays throughout the year
Winter recess for all Actabl employees between December 24th-January 2nd
12 weeks of parental leave for both birthing & non-birthing parents