Retail Strategy Brand Manager

Apple • Cupertino, CA

3h

About The Position

In this role, you will develop and execute bold retail strategies that evolve Apple's retail experience. You will translate our brand vision into compelling retail concepts, operational frameworks, and strategic initiatives that create meaningful customer moments and drive business growth. You will pioneer new retail models and special projects that push the boundaries of how Apple engages with customers. Through deep insights and continuous experimentation, you'll identify opportunities to innovate our retail presence, optimize the customer journey, and establish new standards for retail excellence. Partnering closely with merchandising, retail operations, internal engagement, design, and regional teams, you will champion the future of Apple retail—ensuring every strategic initiative reflects our commitment to simplicity, innovation, and customer-centricity on a global scale.

Requirements

• 7+ years in consumer marketing, retail strategy, or brand management with leading global brands in multi-channel environments
• Experience developing and launching integrated retail or marketing strategies across diverse channels and geographies, with demonstrated ability to drive measurable business results

Nice To Haves

• Track record of leading strategic conversations with a wide range of people in different fields and across levels
• Strong analytical skills, able to identify and act upon opportunities for campaign improvement and impact
• Strategically astute, with a creative approach to solving problems and creating memorable customer experiences and campaigns
• Comfort with fast iteration: testing, learning, and responding quickly to changing market signals
• A phenomenal teammate who leads from the front and will be the campion for doing what’s right
• Skilled in prioritizing multiple, complex, concurrent projects
• Demonstrates Apple’s values of inclusion and diversity in daily activities, helping create an environment by respecting differences and having a curiosity to learn

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees