Retail Program Specialist Retail Program Specialist Retail Program Specialist

Volkswagen AG

39d•Hybrid

About The Position

Worldwide, the Volkswagen Group has a long tradition of dramatic innovations. The Volkswagen Group with its headquarters in Wolfsburg, Germany is one of the world’s leading automobile manufacturers and the largest carmaker in Europe. The Group comprises twelve brands from seven European countries: Volkswagen Passenger Cars, Audi, SEAT, ŠKODA, Bentley, Bugatti, Lamborghini, Porsche, Ducati, Volkswagen Commercial Vehicles, Scania and MAN.Brief Role DescriptionThis position is a career level 19P and is located in Reston, VA with a role classification of Hybrid. Support development and implementation of all Audi of America (AoA) national and regional retail sales programs in the U.S. market, including forecasting, budgeting, cost-benefit analysis, and post program analysis for all Audi SUV, Sedan, EV and Sport carlines. Support the achievement of all annual Audi national and regional sales and P&L objectives Liaison between AoA Operations and Finance, developing strategies to maximize vehicle contribution margin for all Audi SUV, Sedan, EV and Sport carlines. Liaison between AoA Operations and Audi Financial Services, developing retail programs to drive profitable growth and captive penetration for all Audi SUV, Sedan, EV and Sport carlines. Liaison between AoA Operations, AoA Marketing & AoA Digital implementing key promotional messages, driving sales and marketing strategies to grow retail market share and speed to market for all Audi SUV, Sedan, EV and Sport carlines. Liaison between AoA Operations and the AoA Field organization, benchmarking competitor tactics and developing market-specific retail offers at the region/state levels for all Audi SUV, Sedan, EV and Sport carlines.

Requirements

5-7 years automotive or role-related experience
Financial aptitude: familiarity with standard accounting principles
Communication skills: interpersonal, presentation and written
Integration & Collaboration: joining people, process and systems
Proficiency in technical data management and visualization (Excel, PowerPoint, Tableau, etc)
Understanding of automotive sales and finance instruments (brand, captive finance arm, dealership)
Analytical expertise, including cost-benefit analysis
Analytical and conceptual thinking: sales and business planning using logic, reason, and strategy
Process innovation: target business opportunities and address with process improvement
Creative thinking: develop new solutions to drive Audi sales and margins (national & regional)
Implementation: coordinate efforts within AoA (Operations, Marketing, Digital, Key Vendors), AFS, and Audi Field with go to market strategies for retail and corporate sales including supporting programs