Retail Connections Specialist

Constellation Brands • Chicago, IL

6d • Onsite

About The Position

The Specialist, Retail Connections will work on some of the fastest growing beers in the industry. This position will support the creation, planning and execution of strategic multicultural retail campaigns for Pacifico, Victoria, and Constellation Brands’ Emerging Brands family – shaping how consumers see and interact with the brands at the point of purchase. The specialist will help drive collaboration and consistency across internal teams in the development of innovative retail programming and creative consumer promotions. The successful candidate will be eager to learn with a desire to innovate and develop methods and tools to drive success.

Requirements

• A bachelor’s degree is required, preferably with an emphasis on marketing, business or communications.
• Creative, innovative, and enthusiastic self-starter with ability to multi-task, problem solve and anticipate project needs.
• 1-3 years of prior agency or supplier side experience in the beverage or consumer packaged good (CPG) industry.
• Passion for bringing brands to life via Sports, Culture, Trends, Brand Partnerships and how these areas drive brand building and growth.
• Ability to lead and influence cross-functional teams, as well as external business partners.
• Strong organizational skills
• Understanding of, or willingness to learn, brand strategy and how to implement it across various consumer touchpoints.
• Strong communication skills across all forms of communication (written, presentation) with varying audiences (marketing/sales leadership sponsorship partners and agencies).
• Understanding of or willingness to learn the Alc Bev Industry
• Proficiency in MS Office Programs – Word, Excel, PowerPoint, Outlook.
• Based in Chicago.

Nice To Haves

• Spanish language speaker strongly preferred.

Responsibilities

• Bring assigned brands to life by assisting with the development and implementation of a year-round promotion calendar and integrated retail campaigns to maximize sales opportunities and consumer conversion at retail.
• Assists with creative development, implementation, and ongoing management of point-of-sale programming for Pacifico, Victoria, Barrilito along with a few brands under our Brand Innovation & Incubation team.
• Creative Agency and vendor management to provide programs and tools that target retail trade for sales enhancing and consumer awareness programs.
• Assists in the annual strategic planning process to manage planning timelines, helps align internal Marketing teams, Consumer/Shopper insights, Sales, and agency efforts in the delivery of planning presentations and tools.
• Manages and directs the work of our fulfillment agency and vendors in support of the production of Point-of-Sale marketing materials.
• Communicates and evaluates the effectiveness of promotional marketing programs.
• Assists with the financial management of team budget, including entry and management of purchase orders; invoice reconciliation and support with monthly forecasting as needed.
• Maintains constant and concise communication with marketing and distributor stakeholders to ensure needs are met.
• Helps recommend and implement comprehensive retail promotional plans for new product introductions and line extensions of existing products.

Benefits

• We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401(k), and any other benefits to eligible employees.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level