Regional Senior Vice President, West

Outfront Media•Los Angeles, CA

2d•$375,000 - $415,000

About The Position

OUTFRONT Media is seeking a Commercial, Regional Senior Vice President (RSVP), West to lead and scale a high-performing, digitally driven sales organization across one of our most strategic regions. Based in Los Angeles, this role is responsible for driving revenue growth, accelerating digital transformation, and leading a multi-market sales organization across Los Angeles, San Francisco, San Diego, Fresno, Sacramento, Reno, Las Vegas, and Phoenix. Reporting to the CRO, Commercial, this is a senior commercial leadership role focused on performance, people, and growth.

Requirements

15+ years of leadership experience in media, digital, or sales-driven organizations
Proven track record of driving revenue growth and scaling high-performing teams
Deep expertise in sales strategy, pipeline management, and revenue operations
Strong client presence with the ability to influence at the senior executive level
Strategic mindset with a bias for execution and results
Excellent communication, leadership, and influencing skills
Bachelor’s degree required
Must be based in Los Angeles

Nice To Haves

Advanced degree preferred

Responsibilities

Drive Revenue Growth
Own and accelerate regional revenue performance, delivering consistent, sustainable growth
Lead the development and execution of market-level sales strategies
Drive digital revenue expansion across Direct IO, DDA, Mobile, and Programmatic
Strengthen pipeline, pricing discipline, and forecast accuracy across all markets
Lead a High-Performing Sales Organization
Build, lead, and develop a best-in-class regional sales team, including VPs of Sales and market leaders
Establish clear KPIs, performance standards, and operating cadence
Coach and mentor leaders to improve execution, accountability, and results
Foster a high-performance, collaborative culture aligned to company values
Advance Commercial Transformation
Evolve the region into a data-driven, performance-led sales organization
Modernize go-to-market strategies through integrated IRL + digital + data solutions
Partner cross-functionally with marketing, operations, and finance to maximize revenue outcomes
Build Strategic Relationships
Develop and expand senior-level relationships with key regional and enterprise clients
Actively engage in-market to drive deal velocity and strategic partnerships