Regional Senior Vice President, West
About The Position
OUTFRONT Media is seeking a Commercial, Regional Senior Vice President (RSVP), West to lead and scale a high-performing, digitally driven sales organization across one of our most strategic regions. Based in Los Angeles, this role is responsible for driving revenue growth, accelerating digital transformation, and leading a multi-market sales organization across Los Angeles, San Francisco, San Diego, Fresno, Sacramento, Reno, Las Vegas, and Phoenix. Reporting to the CRO, Commercial, this is a senior commercial leadership role focused on performance, people, and growth.
Requirements
- 15+ years of leadership experience in media, digital, or sales-driven organizations
- Proven track record of driving revenue growth and scaling high-performing teams
- Deep expertise in sales strategy, pipeline management, and revenue operations
- Strong client presence with the ability to influence at the senior executive level
- Strategic mindset with a bias for execution and results
- Excellent communication, leadership, and influencing skills
- Bachelor’s degree required
- Must be based in Los Angeles
Nice To Haves
- Advanced degree preferred
Responsibilities
- Drive Revenue Growth
- Own and accelerate regional revenue performance, delivering consistent, sustainable growth
- Lead the development and execution of market-level sales strategies
- Drive digital revenue expansion across Direct IO, DDA, Mobile, and Programmatic
- Strengthen pipeline, pricing discipline, and forecast accuracy across all markets
- Lead a High-Performing Sales Organization
- Build, lead, and develop a best-in-class regional sales team, including VPs of Sales and market leaders
- Establish clear KPIs, performance standards, and operating cadence
- Coach and mentor leaders to improve execution, accountability, and results
- Foster a high-performance, collaborative culture aligned to company values
- Advance Commercial Transformation
- Evolve the region into a data-driven, performance-led sales organization
- Modernize go-to-market strategies through integrated IRL + digital + data solutions
- Partner cross-functionally with marketing, operations, and finance to maximize revenue outcomes
- Build Strategic Relationships
- Develop and expand senior-level relationships with key regional and enterprise clients
- Actively engage in-market to drive deal velocity and strategic partnerships
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What This Job Offers
Job Type
Full-time
Career Level
Executive
Number of Employees
501-1,000 employees
