Regional Sales Manager - Northeast

Silver Oak Cellars LLC•New York, NY

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About The Position

Regional Sales Manager – The Family of Silver Oak Travel-Based | Full-Time Required Location: New York – States Covered NY, NJ, MA, RI, NH, DE, VT, CT, PA, ME Shape the Future of Fine Wine Sales Are you a relationship builder, a self-starter, and a team player who thrives in the field? Are you excited by the opportunity to grow iconic wine brands through meaningful connections, storytelling, and smart strategy? The Family of Silver Oak—including Silver Oak, Twomey, OVID, Timeless, and Prince Hill—is seeking a Regional Sales Manager to help lead the next chapter of growth across key U.S. markets. At the Family of Silver Oak, we believe great wine is built on great relationships. We’re looking for a Regional Sales Manager (RSM) to take ownership of a key territory, helping us strengthen partnerships, open new doors, and bring our wines to more people across the region. This is a role for someone who is both strategic and hands-on. About 70% of your time will be spent in the field—partnering with distributors, calling on accounts, hosting tastings, and driving results. The rest will focus on planning, analysis, and collaboration to make sure everything runs smoothly behind the scenes. If you’re motivated, relationship-driven, and excited to represent some of the most respected wines in America, we’d love to hear from you. What You’ll Do You’ll be the face of our portfolio in your market—spending four days a week on the ground, deepening relationships, educating distributor teams, and ensuring our wines are not just placed, but passionately presented. ABOUT SILVER OAK: Silver Oak is more than a winery—it’s a testament to resilience, bold vision, and the relentless pursuit of excellence. As one of Napa Valley’s most iconic Cabernet Sauvignon producers, we have set the standard for approachable luxury, crafting wines that are as refined as they are unforgettable. Silver Oak continues to be a symbol of achievement and prestige, embraced by those who appreciate true craftsmanship. For over five decades, we’ve believed that “our best bottle is yet to come.” This unwavering commitment to quality has driven us to seek out the finest vineyard sites in Napa and Alexander Valley, build LEED Platinum Certified wineries, and invest in our own cooperage in Missouri—ensuring every barrel is 100% American oak and precisely toasted to complement our signature winemaking style. At Silver Oak, we don’t just make wine; we create experiences that elevate life’s defining moments.

Requirements

Bachelor’s degree in business or related field—or equivalent mix of education and experience.
3+ years of sales experience; wine industry experience strongly preferred.
Experience managing wholesaler relationships at both sales staff and management levels.
Existing contacts and strong relationships with key on- and off-premise accounts.
Proven track record of building business, increasing case volume, and achieving targets.
Skilled in MS Office (especially Excel and PowerPoint), CRM systems (DeVineWare preferred).
Highly motivated, proactive, and organized—with excellent time management skills.
Strong communicator with excellent presentation and public speaking skills.
Professional integrity, reliability, and impeccable conduct.
Positive, collaborative, and entrepreneurial mindset.
Valid driver’s license and clean driving record.
Must reside within the assigned territory.

Responsibilities

Clearly communicate territorial sales strategy to distributor management and bring it to life in the market.
Execute the Silver Oak | Twomey | OVID | Timeless | Prince Hill sales strategy across your assigned territory.
Identify and develop new business while nurturing existing account relationships.
Make regular sales calls and actively prospect for new accounts—independently and alongside distributor teams.
Partner with distributors and sales reps to hit volume, placement, and prestige goals.
Work an average of four days per week in the market, independently or with distributor managers.
Collaborate with sales leadership on pricing, programming, and inventory.
Host wine dinners, tastings, and trade events—often during evenings and weekends.
Lead sales meetings, prepare agendas, and deliver impactful presentations.
Provide training and brand education to distributor sales teams and managers.
Build positive, lasting relationships within the distributor network and across our company.
Manage your territory budget with care and accountability.
Partner with distributor senior leadership and portfolio managers statewide.
Launch new items with energy and organization.
Allocate wines strategically, monitor accounts, and ensure our brands are represented with integrity.
Track and analyze market performance, competitive activity, and sales data to guide decision-making.
Collaborate with the Wholesale Team and contribute to trade marketing plans.
Support winemaker and leadership visits to the market.
Forecast sales and expenses, hitting quarterly sales targets.
Support national account objectives in coordination with the NA lead.
Stay in close communication with leadership, providing clear updates on progress, distribution, and market insights.
Share ideas and insights with colleagues across work groups to push our business forward.
Maintain prompt communication with both customers and internal teams.
Ensure pricing in the state aligns with company guidance.
Step in where needed—because we win as a team