Regional Sales Manager, Southeast (NC/SC)

JuneShine BrandsCharlotte, NC
71d$95,000 - $105,000

About The Position

The Task At Hand: Lead growth, build powerhouse teams, and make JuneShine Brands unmissable across the Carolinas! As our Regional Sales Manager, you’ll own sales performance across North and South Carolina, driving off- and on-premise volume, visibility, and distribution through our key partners at Tryon Distributing, Harris Beverage and other regional wholesalers. Reporting directly to the VP of Sales, you’ll balance high-level strategy with hands-on execution - managing distributor relationships, leading a talented sales team and expanding our footprint across key cities like Charlotte, Raleigh/Durham, Charleston and more! If you’re energized by building teams, growing brands, and winning share in dynamic markets, this role is your next big move.

Requirements

  • 21 years of age or older at the time of application
  • Based in Charlotte, Raleigh, NC or Charleston, SC with reliable transportation
  • Minimum of 5 years experience in beverage sales, with regional or distributor management responsibility
  • State-specific alcohol certification (by start date)
  • Strong understanding of off-and on-premise sales strategy
  • Proficiency in MS office and/or Google Workspace
  • Willingness to travel (~8-10 days/month minimum with potential for overnights)

Nice To Haves

  • Experience selling Beyond Beer, THC or FMB categories
  • Established relationships with distributors in North or South Carolina
  • Experience leading field teams or managing multiple wholesalers
  • Familiar with data tools such as VIP, IRI and Nielsen

Responsibilities

  • Drive Sales Growth: Lead off-and on-premise volume, visibility and distribution for the JuneShine Brands portfolio (JuneShine, Flying Embers, Willie’s Remedy+ and more) across the Carolinas
  • Manage Distributor Relationships: Build strong partnership with Tryon Distributing and other wholesalers, aligning on goals, incentives and performance plans
  • Lead and Develop Teams: Recruit, train, and motivate a high-performing regional team; set clear expectations, coach for success and drive accountability
  • Maximize Market Impact: Spend 8-10 days per month in key cities, building relationships, auditing execution and driving results at the account level
  • Execute Strategic Initiatives: Collaborate with leadership to activate regional sales strategies, pricing plans and marketing programs that deliver growth and maintain brand competitiveness
  • Expand Market Presence: Identify and develop new business opportunities in new markets, building early distributor relationships and supporting regional expansion
  • Deliver Results: Track performance, identify growth opportunities, and share weekly insights and recap with leadership

Benefits

  • Unlimited Paid Time Off
  • Healthcare coverage: up to 90% company contribution for employees and 25% for dependents
  • Voluntary vision, dental, and accidental plans
  • 401(k) with up to 4% company match
  • 12 weeks of paid Equal Parental Leave, $500 Baby Bonding Bucks, and a sustainable baby gift
  • Booch, spirit, beer, and soft good perks
  • For field-based sales roles, gas expenses are fully covered
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