Regional Sales Director, South East US

Worldpac•Flower Mound, TX

About The Position

The Director, Regional Sales is a senior sales leader responsible for driving revenue growth, market expansion, and customer retention across the East U.S. region. This role provides strategic leadership to outbound sales teams and regional sales leaders while partnering closely with Marketing, Operations, Product, and Finance to execute enterprise-level growth initiatives. The Director owns regional sales strategy and execution, translates corporate objectives into actionable regional plans, and ensures disciplined performance management across teams and territories. This role is accountable for achieving revenue targets, expanding market share, strengthening key customer relationships, and developing high-performing sales leadership talent.

Requirements

Advanced sales leadership and strategic planning capabilities
Strong financial acumen, including forecasting, budgeting, and ROI analysis
Executive-level communication, presentation, and negotiation skills
Ability to influence across functions and manage complex stakeholder relationships
Proven ability to analyze data, identify trends, and drive informed decision-making
Change leadership capability; able to lead teams through growth, transformation, and ambiguity
Deep working knowledge of automotive systems and the traditional automotive aftermarket, including WorldPac products and services
Proficiency with Microsoft Office, CRM tools such as Salesforce, Cataloging Systems, Inventory Management Systems, and AS400
7–10+ years of progressive sales leadership experience, preferably within the automotive aftermarket or a comparable B2B distribution environment
5+ years leading multi-territory sales teams or sales leaders
Demonstrated success driving regional revenue growth and exceeding sales targets
Experience working in highly matrixed, cross-functional organizations
Bachelor’s degree in Sales, Marketing, Business, or related field preferred; equivalent experience considered
Ability to travel up to 70% of the time

Nice To Haves

Strategic, results-driven sales leader with a strong executive presence
Highly organized with the ability to prioritize across competing initiatives
Comfortable operating independently while aligning closely with senior leadership
Proven track record of developing and retaining top sales talent
Adaptable, resilient, and thrives in fast-paced, growth-oriented environments
Team-oriented leader with a strong sense of ownership and accountability
Bilingual capability is a plus

Responsibilities

Owns the regional sales strategy aligned with company objectives, delivering sustainable revenue growth, profitability, and market expansion.
Identifies new market opportunities, customer segments, and growth vectors, developing both short- and long-term plans to capitalize on them.
Evaluates regional performance trends and competitive dynamics to inform strategic decisions and resource allocation.
Recommends new products, services, and go-to-market strategies with clear marketing, operational, and financial justification.
Leads, mentors, and develops Regional Sales Managers and sales leadership teams, establishing a culture of accountability, performance excellence, and continuous improvement.
Establishes regional sales targets, forecasts, and operating plans; ensures consistent execution across territories.
Reviews and analyzes sales metrics, pipeline health, and customer performance to proactively address risks and opportunities.
Drives disciplined sales processes, including territory planning, account management, and program execution.
Partners closely with Sales Operations, Marketing, Product, Finance, and Operations teams to ensure alignment and execution of regional initiatives.
Collaborates with the Regional VP of Sales to inform enterprise strategy, share best practices, and support broader organizational priorities.
Ensures consistent communication and alignment with Regional Sales and Operations Directors to drive execution excellence.
Serves as an executive sponsor for key regional customers and strategic partners, strengthening long-term relationships and retention.
Leads high-impact customer engagements, negotiations, and escalations as required.
Represents the company at industry events, trade shows, and customer forums to strengthen brand presence and market credibility.
Provides senior leadership with accurate, timely, and actionable sales reporting, forecasts, and insights.
Owns regional sales budgets, expense management, and ROI evaluation for sales programs and initiatives.
Ensures compliance with company policies, ethical standards, and operational requirements.