Regional President, LATAM

Authentic Brands Group•Miami, FL

About The Position

Authentic is a unified platform that integrates M&A, brand strategy, creativity and digital innovation to unlock the power of its global Lifestyle and Entertainment portfolio. As the world’s largest sports and entertainment licensing company, Authentic connects strong brands with best-in-class partners to optimize long-term value in the marketplace. Its brands generate more than $38 billion in global annual retail sales and have an expansive retail footprint in more than 150 countries, including 13,000-plus freestanding stores and shop-in-shops and 400,000 points of sale. Authentic transforms brands by delivering powerful storytelling, compelling content, innovative business models and immersive experiences. It creates original marketing strategies to drive the success of its brands across all consumer touchpoints, platforms and emerging media Authentic has emerged as a global organization by investing in talent in key expansion markets: EMEAI, APAC and LATAM. These entrepreneurial teams have made significant progress expanding our brand reach and network of best-in-class licensees, as well as developing Authentic’s recognition and influence. We’re seeking a driven leader with extensive knowledge of brand licensing in the LATAM market who has a strong network of contacts in the licensing, wholesale, and retail sectors. The Regional President. LATAM will have overall P&L responsibility for the LATAM region, including annual business development goals, current licensee royalty streams, execution of marketing initiatives, and managing administrative costs standards throughout the creative process

Requirements

A minimum of 15 years of experience in brand development and licensing within the fashion, retail or celebrity, and entertainment sectors
Established network of contacts and strong relationships within the region
Deep understanding of the LATAM retail and consumer markets, and demonstrated success driving revenue within them
Fluent in Spanish and/or Portuguese
Demonstrated success leading both business and people, ideally in a multi-country role
Be a decisive problem solver with the ability to assess situations quickly, consider options, and choose a path forward
Experience in fast-paced, performance-driven, entrepreneurial environment
Extensive travel required

Responsibilities

Lead the LATAM Lifestyle and Entertainment business strategy and ensure the regional team delivers on it. This includes planning, revenue forecasting, and business analysis to inform go-forward plans for growth and efficiency
Manage the LATAM team comprised of brand, business development, and marketing professionals, including in new countries as we expand the region. This includes talent acquisition, development, retention and ensuring each team member achieves their goals.
Develop and implement business plans to ramp up business development and regional awareness of the company’s brand portfolio
Position Authentic’s brands competitively; monitor competitor product efforts, site changes, and industry trends; work proactively to sustain the strength of brands and products
Manage the regional team in partnering with licensees to develop and execute critical action plans including product initiatives, wholesale and retail distribution efforts, and digital and social media marketing
Partner with the digital ecommerce and marketplaces teams to develop successful strategies with local retailers and platforms
Formulate a development strategy that generates new business pipeline; incorporate regional and categorical nuances into the sales strategy
Take a hands-on approach to business development for critical new licensees and partners; work closely with the business development team to drive sales activity and close deals. Leverage your network of contacts to schedule discussions and meetings with target licensing and retail prospects
Own partner licensee relationships: Train, develop and ensure licensees are adhering to the standards of their agreements
Monitor licensee performance and proactively troubleshoot and correct challenges relating to key contractual and operational issues
Manage daily LATAM operations and support accounts receivable and collections activity
Manage and monitor office business expense to budget; proactively adjust the budget to achieve P&L goals
Lead and facilitate productive communications between the LATAM team and Authentic corporate office; ensure that local employees are informed and aware of corporate initiatives and directions related to their job responsibilities