Regional Marketing Specialist

PrologisColumbia, MD
13d

About The Position

Prologis is seeking a proactive Regional Marketing Specialist to support the execution of regional marketing initiatives across the East Region. Reporting into the Americas Marketing organization, this is an exciting opportunity to be part of a high-performing, high-impact team that owns the strategy, brand narrative, planning, and goals for the Americas. In this dynamic role, you will act as a key partner to the Regional Marketing Manager, translating regional strategy into action through strong execution, stakeholder coordination, and hands-on support of development, broker, and digital marketing initiatives. You will work closely with Leasing & Marketing teams to develop marketing programs and execute KPI-focused initiatives that drive business impact. Your focus will be managing and executing both external and internal marketing activities for the East Region. The ideal candidate is highly organized, proactive, and execution-focused, with the ability to keep multiple projects moving forward simultaneously in a fast-paced, matrixed, multi-market environment. You are comfortable collaborating across teams while also working independently and proactively to move specific projects forward. As our credo is ahead of what’s next, continuous improvement and innovation are crucial in every role. Your views, perspective, and input are valued and expected. If you’re an enthusiastic team player with a problem-solving mindset and a desire to grow in an ever-changing professional environment, we look forward to connecting with you.

Requirements

  • Bachelor’s degree or equivalent
  • 5+ years of marketing and communications experience
  • Strong project management skills with the ability to manage multiple initiatives simultaneously and meet deadlines
  • Excellent knowledge of Microsoft Office package (Excel, Word, PowerPoint, Outlook)

Nice To Haves

  • Great organizational and time management skills with the ability to manage multiple projects simultaneously
  • Excellent communication skills with experience working cross-functionally with various teams and departments
  • Proficiency with and knowledge of a wide range of marketing & communications activities with a focus on digital marketing tools as well as experience with different corporate programs
  • Entry level skills of Adobe Creative Cloud (InDesign, Photoshop, Illustrator)
  • Familiarity supporting development, real estate, or complex product marketing campaigns

Responsibilities

  • Supports initiatives as defined by East Regional Marketing Manager across Operations, Capital Deployment, Development, Essentials and market teams
  • Cross collaborates with Regional Marketing Manager and Leadership team to collect data and content to support regional newsletter and internal communications via marketing automation tools
  • Support market-level Leasing & Marketing Coordinators, Marketing Specialists, and Leasing Coordinators in the East Region as needed and act as link between Regional Marketing strategy and market-level Marketing Strategy
  • Provides regional design support, creating and customizing marketing collateral for sales enablement, product, social, and event initiatives across all regional sales teams.
  • Partner with internal teams, vendors, agencies, and market-level stakeholders to support regional campaigns, events, and initiatives
  • Supports execution of regional brand initiatives, product positioning/campaigns, and customer experience marketing (ie. customer events, gifts, and targeted marketing plans)
  • Partners with market-level teams to support property marketing initiatives, developments and BTS marketing efforts by coordinating go-to-market materials, timelines, launches, broker and customer facing assets (collateral, campaigns, events)
  • Support planning and execution of regional digital marketing campaigns, including email marketing, property campaigns, paid media support, and social media
  • Run digital marketing processes such as content creation and development for Digital Property Marketing (DPM) initiatives
  • Assist in reporting and tracking of digital performance metrics to inform future regional strategies and marketing recaps.
  • Collaborates with peers across markets to support brand awareness for Prologis within individual markets through local events, sponsorships, and regional initiatives
  • Overall administration of the department including invoices, approvals, and business expenses

Benefits

  • All full-time roles in the US come with a robust benefits package which includes healthcare, dental, and vision insurance for employees and eligible dependents.
  • Prologis also offers several other wellness, financial, and work/lifestyle-specific benefits.
  • Our 401(k) retirement plan has a company match of 50% up to 12% of eligible compensation.
  • We also offer generous PTO with a starting accrual of 22 days a year in addition to paid holidays and volunteer time.
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