Regional Marketing Specialist (USC)

TripalinkLos Angeles, CA
$60,000 - $70,000

About The Position

This position will be mainly focusing on generating leads for the local leasing team to lease up the vacancy via a variety of online and offline channels. In addition, this person will also be responsible for field marketing events and activities that drive brand awareness and leads.

Requirements

  • Bachelor’s degree or above in Marketing or related field
  • 1-2 years of marketing, sales or business development experience preferred
  • Great people skills: Customer service experience, teamwork experience, and/or sales experience
  • Flexible with time and energy to deal with unexpected situations
  • Highly organized and able to balance multiple projects at once
  • Active, extroverted, and enjoy being hands-on
  • Self-motivated and proactive

Nice To Haves

  • Korean/Mandarin is a plus

Responsibilities

  • Post and list leads from diverse listing channels such as Apartments.com, Zillow, Tripalink website, Facebook Marketplace etc.
  • Consult with leads from diverse local and international channels via email, phone, and direct messaging
  • Provide basic consulting for leads with general information and qualify the leads when it’s needed.
  • Maintain renters’ data on our CRM system and track the number of effective leads on a daily basis.
  • Be responsible for the leads quality and quantity. Proactively communicate with the local leasing team about leads quality, conversion and come up with new marketing initiatives to support the local leasing goal.
  • Conduct market research and competitive analysis on the USC Region rental market, and identify the local new channels that can bring in more effective leads.
  • Coordinate with the digital marketing team about local marketing campaigns, property promotion, events promotion, etc.
  • Participate in the implementation and production of field marketing events such as campus events, open houses, tenant events etc.
  • Commute to venues and event sites as necessary.
  • Engage in all aspects of marketing campaigns such as property banners placements, gathering and coordinating listing materials, model unit staging, etc.
  • Perform additional duties and responsibilities as assigned.

Benefits

  • Excellent Working Environment: Energetic, Ambitious, Passionate
  • Great Team Experience
  • Regular Team Building Activities
  • Free Community Event Entrance
  • Leadership Cultivation & Individual Development
  • Networking & Resources from External Partners
  • Opportunities of Rotation Among Departments & Locations
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