Regional Director of Business Development
About The Position
The Regional Director of Business Development will be responsible for leading and executing strategic initiatives to drive growth and expand market share within the designated region. This role involves cultivating relationships with healthcare providers, community organizations, and referral sources to enhance awareness and understanding of hospice services. The ideal candidate will develop and implement comprehensive marketing strategies while overseeing the performance of business development managers. This position requires strong leadership, analytical skills, and a passion for improving serious illness care in the community. Education Bachelor’s degree field required in business or healthcare administration or related field. Master’s degree preferred. Experience Successful track record in marketing and sales preferably in hospice, home health, or other post-acute service. Must have at least 5 years in a sales leadership role. Demonstrated experience in physician, hospital, and senior living communities. Has a working understanding of managed care and value base purchasing programs. Knowledge, Skills & Abilities Strong interpersonal skills and relationship management Knowledge of marketing and sales programs and systems Strong analytical, qualitative and quantitative skills Excellence in written and oral communications Payor and reimbursement knowledge Strong executive presence Proficient in CRM Software and Microsoft Office Suite Presentation Skills for small and large groups Leadership skills with an ability to motivate a high performance sales team Licensures, Certifications Current state driver’s license
Requirements
- Bachelor’s degree field required in business or healthcare administration or related field. Master’s degree preferred.
- Successful track record in marketing and sales preferably in hospice, home health, or other post-acute service.
- Must have at least 5 years in a sales leadership role.
- Demonstrated experience in physician, hospital, and senior living communities.
- Has a working understanding of managed care and value base purchasing programs.
- Strong interpersonal skills and relationship management
- Knowledge of marketing and sales programs and systems
- Strong analytical, qualitative and quantitative skills
- Excellence in written and oral communications
- Payor and reimbursement knowledge
- Strong executive presence
- Proficient in CRM Software and Microsoft Office Suite
- Presentation Skills for small and large groups
- Leadership skills with an ability to motivate a high performance sales team
- Current state driver’s license
- Ability to lift up to ten (10) pounds and occasionally lifting and/or carrying small items.
- Ability to stand and walk for majority of work time.
Responsibilities
- Responsible for the overall sales and marketing strategy for all Gilchrist services and all Gilchrist affiliate companies.
- Lead and mentor the sales team to achieve admission targets, performance metrics, provide coaching and support to drive above industry growth rates
- Responsible for increasing market share annually year over year.
- Develop and implement quarterly business plans monitoring ongoing compliance to drive growth and market penetration.
- Provides oversight for marketing and sales education, training and monitoring to assure effective use of resources and desired outcomes.
- Conduct market research and analysis to identify trends, competitive landscape, and potential business opportunities within the region.
- Works with territory BDM’s to develop growth plans for each neighborhood.
- Responsible for payor contracts and reimbursement strategies.
- Collaborates with CFO and President to create and negotiate fiscally sound contracts.
- Works collaboratively with other Directors for patient care coordination and customer service.
- Works collaboratively with the marketing department to produce professional sales material to advance our work.
- Monitor and report on regional business performance, market trends, and competitive analysis, provide insights and recommendations to senior management on strategic direction.
- Assists in planning future programs and business plans for serious illness and end of life care to meet market demand.
- Provide awareness of all service lines, build and maintain strong relationships with existing referral sources, payors, and other healthcare providers while actively pursuing new partners to expand the company’s customer base.
Benefits
- Competitive salary and generous paid time off
- Free parking
- Monthly MTA bus pass subsidy-85% paid by GBMC "if applicable"
- Company subsidized onsite fitness and wellness center "if applicable"
- Pre-paid tuition to pursue professional development, additional certifications, and degree programs
- Comprehensive health, dental, and vision coverage
- 401 (a) and 403 (b) retirement savings plan
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What This Job Offers
Job Type
Full-time
Career Level
Director
