Regional Analyst 1, Marketing

Nissan Motor CorporationIrvine, CA
Hybrid

About The Position

We are currently looking for a Regional Analyst 1, Marketing to join our team in the West Region. A Day in the Life: Under direct supervision, provides support to assigned region to develop, design, execute and meet regional marketing, digital, sales and profitability objectives for vehicles within assigned region. In coordination with agencies, supports regional efforts in formulating effective media and marketing plans to drive dealer sales and enhance brand value under constantly changing conditions. Assists in coordination of lead management activities, including support activities for Digital Health Assessments and tracking and reporting of digital sales performance. Provides requested data and reporting from multiple sources, understanding their meaning, relationships and impact. Analyzes and interprets data, compiles ideas on best practices and shares with regional leadership team. Assists with tracking progress of marketing and lead management action plans. Serves as a point of contact for field staff and dealerships on reward program rules, effective dates, payments, etc. May perform other related duties as assigned.

Requirements

  • Education: Bachelor’s degree in business or related field required.
  • Experience: 1-3 years (Analyst) of progressive Marketing and Sales experience.
  • Working knowledge of word processor, spreadsheet, other PC applications, or mainframe applications to produce non-standard, creative products.
  • Additional knowledge of sales related systems.
  • Ability to function effectively and remain productive in an office environment.
  • Dedication to meeting the expectations and requirements of internal and external customers.
  • Result driven even in the face of resistance or setbacks.
  • Ability to present ideas and analysis in an effective manner.
  • Ability to understand the complexities of situations and solicit assistance from others as needed.
  • Excellent communication skills with high attention to detail and analytical mindset.
  • Adaptable and results focused with the ability to work in fast-paced, high-intensity environment.
  • Passion for the automotive industry with a desire to pursue a Field Sales (DOM/FOM) career path at Nissan.
  • Must be open to future relocation.
  • Travel: Less than 25% day and overnight domestic travel.

Nice To Haves

  • At the Analyst level, previous experience Consumer Affairs, Sales Operations, Distribution, Market Representation or Marketing is preferred.
  • Previous sales or dealership contact experience is a plus.

Responsibilities

  • Provides support to assigned region to develop, design, execute and meet regional marketing, digital, sales and profitability objectives for vehicles within assigned region.
  • Supports regional efforts in formulating effective media and marketing plans to drive dealer sales and enhance brand value under constantly changing conditions.
  • Assists in coordination of lead management activities, including support activities for Digital Health Assessments and tracking and reporting of digital sales performance.
  • Provides requested data and reporting from multiple sources, understanding their meaning, relationships and impact.
  • Analyzes and interprets data, compiles ideas on best practices and shares with regional leadership team.
  • Assists with tracking progress of marketing and lead management action plans.
  • Serves as a point of contact for field staff and dealerships on reward program rules, effective dates, payments, etc.
  • May perform other related duties as assigned.

Benefits

  • Career Growth and Continuous Learning Opportunities: Benefit from diverse career paths, cross-departmental moves, and innovative learning platforms. Enhance your skills through seminars, leadership training, and tuition reimbursement programs, all while playing a vital role in shaping the future of transportation. From day one, you'll have the support to tackle challenges and contribute to impactful solutions across our organization.
  • Rewards: Be supported with a Comprehensive Benefits Package, including medical, mental health, parental leave, retirement savings & unique Nissan perks, including discounts on lease vehicles as part of our Employee Lease Program and a Vehicle Purchase Program (VPP). For more information, access our Nissan Benefits Overview Guide.
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