Public Relations and Media Advisor

Fannie Mae • Washington, DC

9d • $123,000 - $161,000 • Onsite

About The Position

As a valued contributor to our Public Relations team, you will advise team members on designing and implementing all aspects of Fannie Mae's media and public relations policies, objectives, and initiatives. You will work on issues that affect millions of homeowners and renters across the United States. THE IMPACT YOU WILL MAKE The Public Relations and Media Advisor role will offer you the flexibility to make each day your own while working alongside people who care so that you can deliver on the following responsibilities: Lead and drive development of communications strategies, including corporate narrative, audience insights and channel strategies. Draft and edit written communications, including press releases, media statements, talking points, briefing memos, and other supporting materials for media outreach. Develop media planning and strategy. Prepare summaries of media coverage/activity for key stakeholders. Establish relationships within Communications and Public Affairs and leaders throughout the company to help provide effective solutions to business needs. May supervise junior resources, including workload balancing and career development. Manage media relations, announcements, editorial placement, and speaking opportunities. Evaluate, vet, and authorize various forms of communication regarding Fannie Mae for release to the public and/or media. Develop unique solutions and work to expand understanding of the organization's business, performance, and strategy. Evaluate current processes and make recommendations for process changes, then work according to new guidelines or structure. Work independently. Anticipate client needs and make recommendations for solutions.

Requirements

• 6 years related experience in public relations, media relations, or consulting with demonstrated experience engaging reactively and proactively with media outlets and reporters.
• Experience managing issues, crises, and business continuity, and ability to work effectively under tight deadlines.
• Experience as an on-the-record spokesperson who responds to media inquiries in a timely fashion.
• Experience working with print or broadcast media.
• Excellent news release, FAQ/talking points, and social media writing skills with experience developing engaging content.
• Demonstrated experience writing external and internal communications plans for initiatives, media campaigns, products/programs, senior executive speaking platforms, etc.
• Experience driving positive media coverage of corporate priorities, products, and services.
• Experience monitoring media coverage and social media, media coverage evaluation and analysis, and managing media lists.
• Excellent interpersonal and communication skills with the ability to work effectively with a broad range of internal clients and constituencies; strong analytical and organizational skills, and strong influencing, strategic thinking, and consulting skills.
• Adept at managing project plans, resources, and people to ensure successful project completion.
• Strong relationship management skills, including managing and engaging stakeholders and working with people with different functional expertise respectfully and cooperatively to achieve a common goal.
• Demonstrates independent thinking and solid decision-making skills.
• Uses good judgement when handling assignments, solving problems, addressing challenges.
• Is self-directed and accountable.

Nice To Haves

• Bachelor’s degree or equivalent.
• Degree in English, Journalism, and/or Communications is strongly preferred.
• Communications or PR experience in financial services, the mortgage industry, or related industries is a plus.

Responsibilities

• Lead and drive development of communications strategies, including corporate narrative, audience insights and channel strategies.
• Draft and edit written communications, including press releases, media statements, talking points, briefing memos, and other supporting materials for media outreach.
• Develop media planning and strategy.
• Prepare summaries of media coverage/activity for key stakeholders.
• Establish relationships within Communications and Public Affairs and leaders throughout the company to help provide effective solutions to business needs.
• May supervise junior resources, including workload balancing and career development.
• Manage media relations, announcements, editorial placement, and speaking opportunities.
• Evaluate, vet, and authorize various forms of communication regarding Fannie Mae for release to the public and/or media.
• Develop unique solutions and work to expand understanding of the organization's business, performance, and strategy.
• Evaluate current processes and make recommendations for process changes, then work according to new guidelines or structure.
• Work independently.
• Anticipate client needs and make recommendations for solutions.

Benefits

• As part of our comprehensive benefits package, Fannie Mae offers a broad range of Health, Life, Voluntary Lifestyle, and other benefits and perks that enhance an employee's physical, mental, emotional, and financial well-being.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level