Programmatic Channel Development Manager

OUTFRONT Media • New York, NY

1d • $120,000 - $140,000

About The Position

OUTFRONT is seeking a Programmatic Channel Development Manager to help accelerate growth across our programmatic OOH business. This role is ideal for a commercially minded, technically fluent relationship builder who thrives at the intersection of ad tech, partnerships, and revenue strategy. You will serve as a key connector between OUTFRONT’s sales teams, programmatic partners, and demand-side buyers—driving adoption, activation, and monetization of our programmatic inventory at scale.

Requirements

• 3+ years of experience in programmatic sales, account management, or partnerships (DSP, SSP, publisher, or ad tech platform)
• Strong understanding of the omnichannel media ecosystem, programmatic workflows, and ad tech stacks
• Proven ability to engage effectively with stakeholders at all levels, including senior executives
• Demonstrated success building and managing complex internal and external relationships
• Comfortable balancing strategic thinking with hands-on execution
• Bachelor’s degree or equivalent practical experience

Nice To Haves

• Programmatic OOH experience strongly preferred
• National market exposure a plus

Responsibilities

• Serve as the internal and external subject matter expert on OUTFRONT’s programmatic OOH offerings, supporting both national and local sales efforts
• Own day-to-day relationships with SSP and DSP partners to identify, develop, and execute revenue-generating opportunities
• Proactively develop new demand relationships across DSPs, agency trading desks, and in-house programmatic teams
• Lead enablement efforts including partner education, training sessions, and best-practice sharing for OUTFRONT’s programmatic approach
• Collaborate closely with internal sales, product, and marketing teams to ensure programmatic solutions are effectively positioned and activated
• Maintain deep understanding of partner technical capabilities, integrations, deal types, and evolving programmatic standards
• Drive visibility of OUTFRONT inventory by distributing updated marketing materials and coordinating joint client events and presentations
• Develop and deliver custom sales presentations, product demos, and strategic recommendations
• Support deal execution including PMP creation, deal curation, creative approvals, and campaign troubleshooting as needed
• Ensure holistic account coverage by incorporating OUTFRONT’s full portfolio of media solutions into programmatic strategy discussions

Benefits

• Medical, Dental, Vision (including same and opposite-sex domestic partners)
• HSA and FSA plans, Family Benefits, Pet Benefits
• 401(k) Plan with an Employer Match
• Paid Time Off, Commuter Benefits, Educational Assistance
• Robust Diversity, Equity and Inclusion program including 7 Employee Resource Groups (ERGs)

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level