Program Marketing Manager

Cascade EnergyChicago, IL
8d$92,400 - $138,600Hybrid

About The Position

We are seeking a dynamic Program Marketing Manager to own and drive the marketing success of our clients' commercial and industrial energy efficiency programs. The Program Marketing Manager will be responsible for the entire marketing lifecycle, from suggesting strategy to hands-on execution, ensuring all activities align with program goals and contractual requirements. In collaboration with Cascade delivery teams, clients’ marketing teams, subcontractors and partners, the Program Marketing Manager will perform the full cycle of marketing activities including Marketing Plan development; audience segmentation; messaging strategy; collateral production; campaigns (digital and otherwise); content development and event support. They will support ongoing efforts to systematize Cascade’s overall program marketing approach and collaborate with multiple internal stakeholders to create a consistent marketing structure across programs.

Requirements

  • Bachelor's degree in business, marketing, communications, journalism, or other related field, or Associate’s degree and relevant experience.
  • 5+ years of professional B2B marketing experience in a professional service, technology or related environment.
  • Experience as a people manager

Nice To Haves

  • Experience in the energy, utility, or sustainability sector is highly preferred
  • Demonstrated experience in both B2B and B2C marketing is a strong asset
  • Experience managing marketing budgets and reporting on campaign ROI and KPIs
  • For candidates whose experience may not align perfectly with all these preferred skills but can see themselves adding value in this role, we encourage you to still apply. Cascade is dedicated to building an inclusive and authentic workplace and places strong import on learning and development. Reasonable accommodations may be made to enable individuals with disabilities to perform essential job functions.

Responsibilities

  • Program Ownership & Strategy
  • Content & Messaging Leadership
  • Integrated Campaign Management
  • Internal Collaboration & Coordination
  • Market Research & Analysis
  • Team Contribution & Best Practices

Benefits

  • health
  • vision
  • FSA or HSA options with an employer contribution
  • life insurance
  • short- and long-term disability insurance
  • paid parental leave
  • 401k retirement plan with a guaranteed 3% contribution
  • Employee Stock Ownership Program (ESOP)
  • annual cash performance bonus
  • paid vacation
  • sick time
  • an inclusive, flexible paid holiday policy
  • wellbeing contribution of $500 for HSA, FSA, or LSA (Lifestyle Spending Account)
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