Product Owner (Digital & Ecommerce)

Mattel•El Segundo, CA

About The Position

The SAFe Agile Product Owner (Digital & eCommerce) is responsible for maximizing the value of digital and eCommerce products within a scaled Agile environment. This role serves as the voice of the customer and key business stakeholders, translating strategic objectives into prioritized features and user stories that drive measurable business outcomes. Working closely with cross-functional Agile teams—including engineering, UX, analytics, marketing, and operations—the Product Owner ensures seamless delivery of high-quality, customer-centric digital experiences across web, mobile, and commerce platforms. Operating within the SAFe framework, the Product Owner manages and prioritizes the team backlog, collaborates with Product Management on program vision and roadmap alignment, and actively participates in PI Planning and other Agile ceremonies. This role requires strong business acumen, technical fluency in digital and eCommerce ecosystems, and a data-driven mindset to optimize customer journeys, conversion performance, and overall digital growth.

Requirements

Bachelor's degree (BA/BS) from a 4-year college/university is required.
10+ years relevant experience in Business Analyst role and/or Product Owner role and/or Digital Quality Assurance with strong capabilities in requirements definition and writing user stories and acceptance criteria
Production of digital properties (websites, mobile apps, emails, social media apps, etc.)
Knowledge of SCRUM and Agile SAFE delivery and management of product backlog
Persistent attention to detail with strong technical and business aptitude
Intermediate to advanced skills in Microsoft Office, JIRA, other process flow tools
Strong communication and interpersonal skills

Nice To Haves

Experience with eCommerce platforms (Shopify)
Experience with content management and translation management applications
Experience with web analytics packages (Google Analytics, etc.)
Knowledge of web optimization
Knowledge of mobile first and responsive designs
Experience testing eCommerce applications

Responsibilities

Backlog Ownership & Prioritization: Own and manage the Team Backlog, translating Features into well-defined user stories with clear acceptance criteria; prioritize based on business value, customer impact, dependencies, and technical considerations.
SAFe Alignment & PI Planning: Collaborate with Product Management to align on product vision, roadmap, and feature priorities; actively participate in PI Planning, backlog refinement, sprint planning, system demos, and Inspect & Adapt events.
Digital & eCommerce Optimization: Drive enhancements across digital and eCommerce properties (web, mobile, checkout, payments, integrations, content, and merchandising tools) to improve customer experience, conversion, revenue, and operational efficiency.
Stakeholder Collaboration: Partner with Digital, eCommerce, Marketing, UX/UI, Engineering, Analytics, Operations, and external vendors to gather requirements, clarify scope, manage dependencies, and ensure alignment with business objectives.
Customer-Centric Story Development: Act as the voice of the customer by leveraging data, research, and stakeholder feedback to create user stories that improve end-to-end customer journeys.
Acceptance Criteria & Definition of Done: Define clear acceptance criteria for all stories and ensure alignment with Definition of Ready (DoR) and Definition of Done (DoD) standards.
User Acceptance Testing (UAT): Lead and/or participate in User Acceptance Testing to validate delivered functionality against business requirements and acceptance criteria; document defects, coordinate issue resolution, and provide formal acceptance or rejection of completed work.
Release Support & Readiness: Support release planning and readiness activities, including validating production deployments, coordinating go-live checklists, and monitoring post-release performance.
Data-Driven Decision Making: Monitor KPIs and digital performance metrics (e.g., conversion rate, AOV, cart abandonment, engagement) to inform backlog prioritization and continuous improvement initiatives.
Risk & Dependency Management: Identify and proactively manage risks, blockers, and cross-team dependencies to ensure on-time delivery of committed objectives.
Compliance & Quality Assurance: Ensure digital and eCommerce solutions meet security, privacy, accessibility, and brand standards.
Continuous Improvement: Champion Agile best practices, foster a culture of collaboration and accountability, and drive ongoing process and product improvements.