Product Marketing Manager

Microsoft • Redmond, WA

11d

About The Position

Job Overview: As the Product Marketing Manager, you will be at the center of driving strategy and execution for the Windows consumer business, ensuring we meet share growth and sales volume targets. Your primary responsibility will be to turn insights and data into actionable go-to-market (GTM) plans that deliver measurable results. You will take customer insights, market trends, and business intelligence and translate them into clear, practical strategies that unlock opportunities and achieve our share and unit volume business objectives.

Requirements

• Master's Degree in Marketing, Computer Science, Business or related field AND 1+ year(s) experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 2+ years experience in business OR equivalent experience.
• Proactive and Execution-Driven: Self-starter with a proven track record of leading and delivering multiple complex, global initiatives across diverse businesses and disciplines.
• Solution-Oriented: Skilled at navigating ambiguity, creating clarity, and translating complexity into actionable plans that drive measurable results.
• Trusted Business Partner: Demonstrates leadership presence and credibility to represent the business with senior executives, including GMs and CVPs, and across the partner ecosystem.
• Impactful Communicator: Exceptional ability to craft clear narratives and deliver compelling presentations, including executive briefings, that inspire action and alignment.
• Agile and Adaptable: Thrives in dynamic environments, pivoting quickly as priorities or market conditions shift while maintaining focus on execution.
• Strong Collaborator: Builds strong cross-functional relationships and manages stakeholders effectively across virtual teams to ensure seamless delivery.
• Detail-Oriented and Results-Focused: Maintains operational rigor and attention to detail to ensure flawless execution of marketing strategies.
• Continuous Learner: Curious and committed to ongoing growth, staying ahead of trends and best practices to enhance impact.

Nice To Haves

• Master's Degree in Marketing, Computer Science, Business or related field AND 3+ years experience in business OR Bachelor's Degree in in Marketing, Computer Science, Business or related field AND 5+ years experience in business OR equivalent experience.

Responsibilities

• Define & execute Strategic Moments: Own and execute the strategy for critical, industry defining consumer moments like Holiday and Back to School. Work with key stakeholders and teams to define the focus, goals and outcomes for these moments. Ensure detailed action plans are tied to flawless delivery for measurable impact.
• Go-to-Market Planning: Lead cross functional collaboration to develop the GTM strategic briefings for our key consumer moments. Turn insights into executable marketing initiatives. Develop and execute a well-defined blueprint for these moments that clearly identifies key steps, timelines and resources, maintaining alignment and rigor across multiple stakeholder teams.
• Strategy Deployment: Lead end to end adoption of marketing initiatives across all channels and partner ecosystem. Create playbooks and enablement frameworks that empower teams to execute consistently and at speed. Deliver operational rigor and cross-team coordination to achieve our business goals,
• Co-marketing Partner Activation: Lead execution of joint campaigns with strategic partners. Strengthen collaboration and ensure seamless coordination across functions to deliver impactful co-marketing programs and maximize partner activation.
• Operationalize Competitive Intelligence: Build & deliver comprehensive competitive, actionable insights to identify trends, opportunities, and threats to support GTM planning and partner activation. Maintain up to date resources that enable our team to differentiate effectively in the market. · Influencing Key Stakeholders: Partner with the Windows Device Sales (WDS) and other stakeholders to advocate for and elevate GTM strategic recommendations in stakeholder and partner forums (SMM, SMA, PEG, AMP etc) to scale adoption across the ecosystem.
• Enable One Microsoft Ecosystem: Define opportunities & implement initiatives that align across Microsoft 365, Copilot and XBOX. Ensure seamless coordination for a unified GTM, one Microsoft approach that delivers ongoing impact.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees