Product Marketing Manager

InsenseCapon Bridge, WV
4dRemote

About The Position

Insense is a rapidly growing B2B SaaS/Marketplace platform that connects brands with creators and influencers for impactful collaborations. Make an impact in the creators economy and join efforts to become a first-choice creator content & ad platform for e-commerce. We are inviting you to join us on this exciting journey! 👋🏻 Hey there! We are looking for a full-time self-motivated and result-oriented Product Marketing Manager who will support our Client Growth team and collaborating with different team members and the company's departments. We’re building our marketing team around three core areas: Content & Brand (Fuel) – the words, visuals, and stories we create Growth Marketing (Engine) – the channels, funnels, and experiments that drive revenue Product Marketing (Foundation) – the audience, market, and product understanding that informs everything You’ll be the Product Marketing Manager, owning the Foundation. You’ll be the connector between Product, Marketing, Sales, and CX - making sure we deeply understand our audience and market, and that every feature we ship is clearly positioned, launched well, and actually adopted. If you love turning features into stories, planning launches, and keeping the product tightly aligned with market needs, this is for you. 📍This role is open to anyone based in CET Time Zone ⏰ You must be available every working day between 9 am and 1 pm EST.

Requirements

  • Professional spoken and written English.
  • 3–6+ years in Product Marketing or a closely related role in B2B SaaS or marketplaces
  • Strong storytelling and copywriting skills; you can turn product into clear, compelling narratives across web, in-app, and decks
  • Proven experience in feature or product launches and driving adoption, not just awareness
  • Comfortable using data (adoption, usage, funnel metrics) to inform priorities and measure impact
  • Skilled at working cross-functionally with Product, Marketing, Sales, and CX
  • Organized, proactive, and comfortable being the first dedicated PMM/Foundation on the team

Nice To Haves

  • Experience in influencer marketing, UGC, or AdTech/MarTech.
  • Exposure to PLG or self-serve SaaS.

Responsibilities

  • Build the Foundation: Audience, Positioning, Messaging
  • Lead Product & Feature Go-to-Market (GTM)
  • Drive Feature Adoption & Product Communication
  • Customer & Market Insight
  • Sales & CX Enablement
  • Partner with Growth on Pricing & PLG

Benefits

  • Forever remote role
  • Work from anywhere role
  • Competitive salary in USD commensurate with your experience and location
  • + 15 days off + US holidays
  • Team retreats (Sneak peak: we like LATAM beaches😌)
  • International exposure to global clients and employees in AMER + EMEA
  • Opportunities for career growth
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