Product Marketing Manager

EmersonRound Rock, TX
2d

About The Position

The Machine Automation Solutions Platform Marketing team is looking for a Product Marketing Manager who can help us drive product innovation in one of our most important solution areas, Edge-Enhanced OI & Compute. The Edge-Enhanced OI & Compute Product Manager leads Operator Interface Panels, Industrial PCs/PanelPCs, and Edge Computing Solutions and is responsible for guiding the strategy, roadmap, and lifecycle of a diverse portfolio of industrial automation hardware. This role requires deep understanding of customer workflows, factory-floor requirements, and emerging IIoT technologies to define product vision and translate market needs into actionable specifications. The Product Manager collaborates closely with engineering, manufacturing, sales, and marketing communications to drive product innovation, ensure robust system performance, and deliver user-centric interfaces that drive compelling solutions. Responsibilities include competitive analysis, pricing strategy, go-to-market planning, and cross-functional alignment to ensure successful product launches and sustained portfolio growth. The ideal candidate possesses strong technical aptitude, experience with industrial automation ecosystems, and the ability to balance long-term strategy with day-to-day execution. You will be a champion for our customers and their needs. Our platform marketing team is passionate about our products with a focus on our customer and business needs. If you thrive in an environment that encourages a strong sense of accountability and presents team members with many opportunities for learning and career development, we encourage you to join us.

Requirements

  • 5+ years of marketing, sales, project (design, implementation, commissioning, startup and maintenance), or equivalent experience in the discrete or process automation space.
  • Bachelor of Science degree in Engineering (Electrical or Computer) or similar technical degree.
  • Demonstrated abilities to lead a team and influence others where there is no direct reporting relationship.
  • Experience with product development processes
  • Experience with product marketing processes
  • Excellent presentation, customer engagement, and written communication skills
  • Legal authorization to work in the United States - Sponsorship will not be provided for this position.

Nice To Haves

  • Customer facing experience (e.g. sales, or project engineering)
  • Product management experience
  • Experience with Programmable Logic Controllers and related fieldbuses (i.e. Profinet, Ethernet IP, Modbus TCP)
  • Experience with Industrial Display products
  • Hands-on Edge commissioning and maintenance
  • Familiarity with OPC/UA, MQTT technologies and best practices
  • Experience developing business plans to justify products or product features
  • Experience building a commercial and product strategy and persuading others to follow it
  • Familiarity with industry digital transformation initiatives driving IT/OT convergence
  • MBA

Responsibilities

  • Develop a holistic understanding of customer needs within target markets and be a champion for those customers within Process Systems & Solutions.
  • Use market knowledge and insights to define product functional & usability requirements and communicate those to other parts of the organization as and when needed.
  • Provide marketing leadership (i.e. guidance, direction, and oversight) to ensure that the market requirements are understood and incorporated during the new product development process.
  • Provide support for Ask PSS and customer Technical Information Exchange meetings.
  • Provide support for Emerson “internal events” (e.g. Emerson Exchange, sales training) and tradeshows.
  • Keep the management team aware of the program status, raise issues as necessary to make sure the organization meets the goals for your development programs and products.
  • Develop, manage, and prioritize overall roadmap including new products, feature enhancements, and ecosystem partnerships.
  • Develop a holistic understanding of customer needs and use cases within target markets to drive segmentation strategy and development priorities.
  • Actively manage the commercial success of your products, including Orders, Sales, and Margin.
  • Work with marketing communications to define a compelling value proposition and to create a communication strategy (e.g. product data sheets, presentations, brochures, videos) that reflects end-to-end customer journeys and generates demand.

Benefits

  • medical insurance plans
  • dental and vision coverage
  • Employee Assistance Program
  • 401(k)
  • tuition reimbursement
  • employee resource groups
  • recognition
  • flexible time off plans
  • paid parental leave (maternal and paternal)
  • vacation and holiday leave
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