Product Marketing Manager

BEDI Partnerships•Denver, CO

29d•$106,000 - $132,500

About The Position

Join Udemy. Help define the future of learning. Udemy is an AI-powered skills acceleration platform built to help people and teams grow. It’s personalized, practical, and focused on real-world impact. Our mission is simple: to transform lives through learning. Your work helps people around the world build skills they can use, whether they’re picking up something new or leveling up to stay ahead. Over 80 million learners and 17,000 businesses already learn with Udemy. If you’re excited by change, energized by learning, and ready to have a real impact, you’ll feel right at home. Learn more about us on our company page . Product Marketing Manager, Consumer About You You’re a product marketer who knows how to turn insight into consumer impact. You’re comfortable moving from research and positioning through to storytelling, launch execution, and optimization . You thrive in cross-functional environments, collaborating with product and marketing partners to bring consumer products to market. You’re focused on driving subscription value and long-term consumer engagement , balancing strategic thinking with hands-on delivery. About this role The Product Marketing Manager, Consumer role sits within Udemy’s Consumer Business Unit , focused on supporting growth and engagement for Udemy’s consumer business. Building on foundational product marketing skills, this role focuses on positioning, go-to-market planning, and execution for our consumer subscription and AI-powered learning experiences. You’ll help shape how consumers discover Udemy, convert into subscriptions, and stay engaged through guided certification and career journeys with clear skill outcomes . You’ll also play a key role in launching and scaling consumer partnerships , working cross-functionally to bring partner-led experiences to market that expand reach, strengthen credibility, and support subscription growth.

Requirements

4–6 years of experience in product marketing for consumer or subscription products
Experience supporting or leading go-to-market for digital products or platforms
Strong ability to translate consumer and market insight into clear positioning and messaging
Proven cross-functional collaboration skills
Comfort working with data and performance metrics to inform decisions

Nice To Haves

Experience with subscription or marketplace businesses
Exposure to consumer partnerships
Interest in professional skilling, careers, or the future of work

Responsibilities

Develop positioning and messaging that connects skills gained to real career outcomes for consumers
Lead go-to-market planning and execution for key consumer subscription initiatives, supporting launch, adoption, and engagement of AI-powered learning experiences
Launch and scale consumer partnerships that expand reach, strengthen credibility, and improve career outcomes
Support initiatives that drive qualified traffic, conversion, engagement, and retention across the consumer funnel
Use consumer insight, research, and performance data to inform positioning, campaign strategy, and iteration
Create clear, persuasive marketing assets and internal enablement materials to support launches and ongoing adoption

Benefits

You’ll grow here. Learning is part of the job. You’ll get full access to Udemy courses, a monthly UDay to invest in yourself, and a budget to spend on whatever helps you improve. Many people are diving into AI lately, but what you focus on is up to you.
AI is real here. We use it in the way we learn and the way we work. You’ll have the space and tools to experiment, apply, and get better at using AI in practical ways.
You’ll own your work. We trust people to lead, make decisions, and follow through. You don’t need to wait for permission or layers of approval to have an impact.
You’ll build with others. We collaborate openly and shape ideas together. Everyone has a voice, and good thinking is welcomed from any direction.
You’ll see your impact. What you build helps people grow their skills, change their careers, or find a path forward. You’ve got the experience, why not use it to help others gain theirs?
Bring your curiosity. We’ll bring the platform and the support. Let’s LEARN together.
Our benefits start with you and were built to provide you and your family with the protection and care you need, making it easy to access the right coverage when you need it most.
Benefits vary by region, and we encourage applicants to review our Australia Benefits, India Benefits, Ireland Benefits, Mexico Benefits , Turkiye Benefits & US Benefits, pages to get an understanding of some of the benefits we offer. For details on region-specific benefits, please refer to the information provided during the hiring process.
Benefits outlined are provided as a general overview and may vary depending on the location, role, and employment classification. All benefits are subject to change at the discretion of the organization and in accordance with applicable laws and policies.

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