Product Marketing Manager
About The Position
At Intenseye, we believe protecting people at work is non-negotiable. That’s why we’re building the world’s most advanced AI-powered platform for industrial environments, designed to help organizations move from reactive programs to proactive risk prevention across safety, operations, and quality management. Today, Intenseye helps protect hundreds of thousands of workers across 25+ countries—and we’re just getting started. What you'll do Messaging: Define positioning, value propositions, and proof points for new hardware products and the platform around them. GTM strategy : Help refine go-to-market motions for priority ICPs and industry verticals —buyer personas,use cases, proof points, and competitive framing. Launch leadership : Own launch planning and execution (briefs, timelines, asset development, internal enablement, release communications). Cross-functional alignment: Work closely with CEO/CTO, Product, and Forward-Deployed Engineering teams to ensure marketing claims are technically accurate and differentiated. Market insight loop: Gather customer and field feedback and translate it into better messaging, better assets, and clearer priorities.
Requirements
- 3+ years in Product Marketing (or closely related GTM role) in B2B SaaS; hardware + software experience strongly preferred.
- Mastery of product marketing responsibilities such as creating and delivering messaging and positioning, to deliver market enablement for GTM teams, customer and event presentations, product launches, content creation for events, etc.
- Proven ability to influence and get alignment with stakeholders and bring a data-informed perspective to decision-making.
- Ability to create and deliver value-based storytelling that is clear, compelling and communicates complex information clearly and persuasively to diverse audiences.
- Strong writer who can produce crisp positioning, product copy, and executive-ready decks.
- Able to understand and communicate complex product concepts with credibility (deployment realities, integrations, data flows, security/privacy considerations).
- High ownership, high velocity, pragmatic judgment.
- Willingness to travel up to 15-25% to customer sites
Responsibilities
- Define positioning, value propositions, and proof points for new hardware products and the platform around them.
- Help refine go-to-market motions for priority ICPs and industry verticals —buyer personas,use cases, proof points, and competitive framing.
- Own launch planning and execution (briefs, timelines, asset development, internal enablement, release communications).
- Work closely with CEO/CTO, Product, and Forward-Deployed Engineering teams to ensure marketing claims are technically accurate and differentiated.
- Gather customer and field feedback and translate it into better messaging, better assets, and clearer priorities.
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
