Product Marketing Manager

ModMed

33d•Hybrid

About The Position

At ModMed, we’re not just building software—we’re reimagining the healthcare experience. Founded in 2010 by a practicing physician and a successful tech entrepreneur, we took a radically different approach: we hired doctors and taught them how to code. This "for doctors, by doctors" philosophy has allowed us to create an AI-enabled, specialty-specific cloud platform that places patients at the center of care. When you join ModMed, you’re joining an award-winning team recognized for innovation and employee satisfaction. From our global headquarters in Boca Raton Florida, and extensive employee base in Hyderabad India, we are a team of 4,500+ passionate problem-solvers on a mission to increase medical practice success and improve patient outcomes: Consistently ranked as a Top Place to Work 2025 Globee Business Awards: Gold Globee for “Technology Team of the Year” 2025 Black Book Awards: Ranked #1 EHR in 11 Specialties Florida Venture Forum: Venture-Backed Company of the Year We are growing fast, thinking big, and we are just getting started. Ready to modernize medicine with us? ModMed is hiring a driven Product Marketing Manager to join our positive, passionate, and high-performing Marketing team. The Product Marketing Manager role focuses on key buyer personas, including clinical, operational (front office), and financial (back office). Product Marketing Managers (PMMs) are experts on these personas, always gaining a deeper understanding of their desires, motivations, and goals to provide them with more effective support through the best use of MMI products and services. By understanding this, PMMs develop more effective messaging, positioning, and sales materials, enabling prospects to progress faster through the sales funnel.

Requirements

Bachelor's degree in Business or Marketing
7+ years of B2B marketing experience with demonstrable examples of product marketing achievement
Experience in a business-to-business (B2B) environment with high-tech (SaaS) products/services required, ideally in healthcare
Experience driving direction and alignment with large cross-functional teams
Strong writing, speaking, and presentation skills
Strongly prefer local talent in South Florida for a hybrid work schedule at our Boca Raton, FL headquarters; We are open to considering non-local candidates with health-tech product marketing experience who can travel domestically up to 15% and are willing to work during eastern business hours

Nice To Haves

MBA preferred
Certification(s) from Product Marketing Alliance or Pragmatic Institute (preferred)

Responsibilities

Develop the annual product marketing plan for their respective persona across all relevant ModMed products and services.
Ushers relevant product and services launches for their persona through the concept-to-market process (product idea to launch), working with the ELT team, to review, approve, and ensure ongoing organizational launch readiness.
Leads the team to develop customer benefit messaging and positioning
Develops compelling sales enablement materials: website content, blog posts, white papers, webinars, videos, slide decks, and data sheets.
Partners with sales enablement to deliver training.
Crafts and continually refines the story to unlock the potential of our products and services, helping our customers deliver better care to their patients through our solutions.
Leads the ongoing updates of competitor info, including battlecard updates, for competitors unique to their persona.
Feeds competitive insights into the cross-specialty, cross-persona battlecards.
Identify key trends, market drivers, and customer requirements for products and services across specialties, while acting as a subject matter expert and sharing this information with the sales and product teams

Benefits

Comprehensive medical, dental, and vision benefits, including a company Health Savings Account contribution
401(k): ModMed provides a matching contribution each payday of 50% of your contribution deferred on up to 6% of your compensation. After one year of employment with ModMed, 100% of any matching contribution you receive is yours to keep.
Generous Paid Time Off and Paid Parental Leave programs
Company paid Life and Disability benefits
Flexible Spending Account, and Employee Assistance Programs
Company-sponsored Business Resource & Special Interest Groups that provide engaged and supportive communities within ModMed
Professional development opportunities, including tuition reimbursement programs and unlimited access to LinkedIn Learning
Global presence and in-person collaboration opportunities; dog-friendly HQ (US)
Hybrid office-based roles and remote availability for some roles
Weekly catered breakfast and lunch, treadmill workstations, Zen, and wellness rooms within our BRIC headquarters.