Product Marketing Manager

Headquarters • Fairfield, NJ

13d • $81,000 - $119,000

About The Position

When you join Kyocera Document Solutions America, Inc. you are joining an organization that is deeply rooted in the Philosophy of “doing what is right as a human being”. Through this Philosophy, our employees are passionate about providing best in class customer service through efficiency, accountability, and a sense of urgency all while putting knowledge to work to drive change. In addition, we’re a Great Place to Work… and we really mean it! Kyocera Document Solutions America, Inc. has been officially certified as a Great Place to Work since 2022 . An organization earns this distinction when its employees have expressed their trust in the people they work for, have pride in what they do and enjoy the people they work with. As a Product Marketing Manager you will play a crucial role in crafting the strategic direction for the A4 office technology roadmap for Kyocera Document Solutions America, Inc. Working closely with the Sr. Manager Product Marketing, this role will be responsible for developing comprehensive go-to-market strategies for A4 products the company chooses to bring to market. Sense of urgency and efficiency are critical skills set for this role with a strength in multitasking across various product disciplines. A deep understanding of product lifecycle management as well as GTM strategy development and execution will drive the day-to-day interaction with the product planning team, as well as the rest of the corporate marketing team. The chance to do something meaningful, to challenge yourself, to be a part of change in an industry, to influence change doesn’t come around every day.

Requirements

• Bachelor's degree with a major or emphasis in Marketing, Engineering, or related field.
• Minimum 8 years of experience in B2B marketing/sales required.
• Experience working with dealer and direct channel sales teams.
• Experience in leading and managing large, complex projects.
• Experience with data, measurement, and analytics.
• Superb leadership, communication, and collaboration capabilities.
• Excellent time management and organizational skills.
• Advanced ability to drive creativity and innovation.
• Fluent in English

Nice To Haves

• Marketing or sales experience in printing industry

Responsibilities

• Oversee the management and execution of the KDA launch process, go-to-market strategies, product portfolio rationalization and overall product lifecycle management process
• Management and execution of pricing analytics and approval process for new and existing offerings
• Responsible for the management and Improvement of the Product Launch Process.
• Directing the creation, coordination, and execution of comprehensive GTM strategies across various disciplines concurrently. Including but not limited to marketing collateral, digital marketing strategies, technical requirements, business planning, pre-sales / sales support, training, and sales strategy implementation.
• Ability to provide structured feedback to R&D teams for product enhancements and product future roadmap development, including VOC / VOM data.
• Identify and recommend new products / service to bring to market
• Lead strategic initiatives to gain mind share and market share within the BTA Dealer / Distributor channel.
• Work closely with Sales Administration on PSI, forecasting activities and phase in/out strategies for product launches.
• Develop pricing/promotional strategies and proposals as needed to drive Kyocera revenue and profit.
• Understand key marketing performance metrics and tracking tools to provide market research, forecasts, competitive analyses, and consumer trends to translate results into actionable insights for the marketing team.

Benefits

• We offer a generous benefits package including medical, dental and vision plans, a 401k match, flexible spending, disability and life insurance, plus paid time off and holidays.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager