Product Marketing Manager, Identity and Fraud (Remote US)

Experian • Costa Mesa, CA

4d • Remote

About The Position

The Product Marketing Manager is a strategic storyteller and market analyst who turns complex data and product capabilities into compelling narratives that engage buyers and empower Sales. Serving as the link between product, sales, and partner teams, you will blend insights and creativity to showcase Experian's competitive advantage. You will drive go-to-market strategy, messaging, and positioning for fraud prevention and identity solutions. This is a remote position. You will report to the Sr. Director of Portfolio Marketing.

Requirements

• Bachelor's degree in Marketing, Business, or related field.
• 5+ years of experience in product marketing.
• Knowledge of fraud prevention, identity verification, and risk management solutions.
• Experience with competitive intelligence, market research, and win/loss analysis.
• Proficiency with marketing tools and platforms (Salesforce, Airtable, Wrike.
• Product communication and product storytelling experience.
• Experience managing multiple projects and working across teams.
• Experience creating content and delivering training for sales and partner teams.

Responsibilities

• Develop go-to-market plans for fraud solutions, ensuring understanding of our goals and market trends.
• Translate data and customer insights into clear stories for our teams, partners, and buyer personas.
• Conduct competitive research and win/loss analysis to inform product positioning and improve deal success rates.
• Gather and share market intelligence across teams to support informed decision-making.
• Create impactful content such as whitepapers, presentations, and sales collateral that differentiates Experian's fraud solutions.
• Design sales enablement programs, including guides and training workshops.
• Collaborate with partners on joint go-to-market activities, campaigns, and enablement strategies.
• Capture and showcase client success stories to strengthen customer advocacy.

Benefits

• Great compensation package and bonus plan
• Core benefits including medical, dental, vision, and matching 401K
• Flexible work environment, ability to work remote, hybrid or in-office
• Flexible time off including volunteer time off, vacation, sick and 12-paid holidays

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 501-1,000 employees