Product Marketing Manager, Development

Benchling•San Francisco, CA

35d•$191,250 - $258,750•Hybrid

About The Position

Benchling is seeking a dynamic and highly accomplished Product Marketing Manager, Development. This is a senior-level Individual Contributor (IC) role that will play a critical part in defining our market presence and driving the success of our products focused on the Development phase of the biotech lifecycle. This includes domains such as: Process Development, Analytical Development, Bioanalytical, CMC, QC, and other GxP regulated labs. In this strategic role, you will define and champion the overall market positioning and narrative for Benchling, establishing the company as a thought leader in the Development space. You will be the expert on your market, customers, and products, translating complex scientific and technical capabilities into compelling stories that accelerate adoption and revenue. You will ensure Benchling's value proposition resonates with both technical audiences-from process development scientists and bioanalytical experts-to IT leaders enabling transformative workflows across Development.

Requirements

Education: BA or equivalent undergraduate degree; advanced degree preferred (scientific, technical, or business).
Experience: 10+ years professional experience in product marketing or marketing roles with deep experience in high-growth B2B AI/SaaS/Tech organizations. Comparable biotech industry experience will also be considered and valued.
Domain expertise: Well versed in the Development phase of biotechnology product development, which includes process development, CMC, bioanalytical, and regulated lab environments. Must have 2+ years of direct exposure to one or more of these areas, with a demonstrated ability to learn new facets of the industry.
Cross-functional communication: Excellent communication skills with the ability to synthesize complex information into clear and concise presentations and plans spanning field enablement, product collateral, customer decks, product demonstrations, and conference presentations.
Product curiosity: Deep curiosity for the software products used to drive cutting-edge biotech R&D, including emerging AI and data technologies. Prior Benchling experience is a plus.

Responsibilities

Define and champion market strategy: Develop overall market positioning and narrative for Benchling in the Development space (Process Development, CMC, Bioanalytical, Regulated Labs, etc.).
Narrative and messaging: Build messaging that generates crisp, compelling narratives and content assets for our customers and prospects, ensuring differentiation across the Development portfolio.
Go-to-Market (GTM) execution: Own and execute the GTM strategy that accelerates adoption and revenue for new and existing products in the Development portfolio. This includes defining and enforcing processes that bring products to market successfully, ensuring field readiness, and scaling GTM across multiple product lines.
Content and sales enablement: Develop and deliver world-class enablement and training materials (e.g., presentations, competitive guides) that equip Sales, Solutions, and Customer Experience teams with the conviction and clarity needed to drive successful outcomes.
Market intelligence: Conduct and synthesize internal and external research and discovery around customer segments, market trends, and use cases. Serve as the internal voice of the customer and expert on the competitive landscape.
Product influence: Influence product roadmap decisions at a strategic level, ensuring product development aligns with the most impactful market opportunities and customer needs.
Cross-functional alignment: Collaborate with Product, Sales, and Strategy to align on goals, launch plans, KPIs, and performance measurements. Bring clarity to ambiguity and align cross-functional teams.

Benefits

Competitive total rewards package
Broad range of medical, dental, and vision plans for employees and their dependents
Fertility healthcare and family-forming benefits
Four months of fully paid parental leave
401(k) + Employer Match
Commuter benefits for in-office employees and a generous home office set up stipend for remote employees
Mental health benefits, including therapy and coaching, for employees and their dependents
Monthly Wellness stipend
Learning and development stipend
Generous and flexible vacation
Company-wide Winter holiday shutdown
Sabbaticals for 5-year and 10-year anniversaries