Product Manager, Surgical Solutions

Becton Dickinson Medical Devices•Vernon Hills, IL

1d•Onsite

About The Position

The Product Marketing Manager will own downstream US Region Marketing for the Hair Removal category within Skin Prep and support upcoming launches within the Skin Prep portfolio. This individual will work cross functionally to develop and execute commercial strategies to achieve business unit objectives within the US. The visibility of this position demands strong leadership, adaptability, and a growth mindset. We are the makers of possible BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities. We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us. BD Interventional’s Surgery worldwide business unit is a leading developer, manufacturer, and marketer of innovative, life-enhancing medical technologies. Our Surgical Solutions Platform delivers a growing line of infection prevention, surgical irrigation, and enhanced sealants and hemostats, to complement surgical techniques across specialties and to advance surgical outcomes for the customers and patients we serve. The Product Marketing Manager reports to the Associate Director of Marketing, US region, for the Skin Prep platform. This role encompasses diverse responsibilities including but not limited to launch execution, creation and deployment of strategic marketing programs, field sales support, value proposition development, omnichannel marketing campaigns, and evidence generation.

Requirements

Bachelor’s degree in marketing, business, or science related field of study required; MBA preferred.
Minimum of 4 years of relevant marketing and/or commercial experience with a consistent track-record of high performance and results required. Preferably in the medtech/healthcare industry.
Demonstrated ability to formulate and implement bold marketing and product strategies, convert these into tactical marketing plans, and deliver results.
Creative out-of-the-box mindset, intellectual curiosity and ability to take calculated risks with novel ideas.
Ability to utilize organizational channels, experience and influencing skills to effectively negotiate and persuade others.
Strategic problem solver with a growth mindset and strong influencing skills.
Demonstrated agility and sound judgment in fast-paced, high-priority environments.
Excellent communication, presentation, proactive and writing skills.
Ability to travel up to 30% domestically.

Responsibilities

Own the general management for the Hair Removal and Hand Hygiene portfolios which includes the BD Clippers, BD ClipVac, and EZ-Scrubs focusing on US commercial strategy, financial performance, demand and supply planning, budget management, and sales engagement. This position will also support upcoming product launches within the Skin Prep portfolio.
Conduct regular customer visits to develop awareness of key market requirements, identify unmet needs and support the sales organization.
Gather, maintain, and analyze quantitative market knowledge (e.g., market data, market trends, competitive pricing) and qualitative market data (e.g., customer needs, competitor activities, plans, technologies, and applications).
Responsible for consistently meeting or exceeding financial goals and performance metrics.
Devise and execute bold marketing plans to drive product growth and market penetration including collateral, value propositions, competitive messaging, pricing strategies, and lifecycle management initiatives.
Create and implement focused omnichannel campaigns as appropriate, aligning with key sales initiatives in target accounts.
Develop and support voice of customer activities to drive innovation and product optimization.
Effectively collaborate with other functions such as R&D, Customer Service, Sales, Medical Affairs, Regulatory, Quality, Operations, and Training.
Identify evidence generation requirements that will support ongoing business momentum in response to changing market dynamics.
Develop and execute strategic marketing programs that drive business growth by embracing innovative perspectives and implementing essential changes.
Adhere to all company policies, procedures, and business ethics codes and ensures they are communicated and implemented within the team.
Other duties as assigned.