Principal Competitive Intelligence and Technical Product Marketing Manager
About The Position
In cybersecurity, the difference between winning and losing a deal often comes down to clarity, who can articulate their strengths fastest, anticipate objections most precisely, and make the technically complex feel inevitable. That's what this role is built to do. As Principal Competitive Intelligence & Technical Marketing Manager at Delinea, you'll be the strategic engine behind how we define, communicate, and defend our differentiation in the identity security market. You'll combine rigorous competitive analysis with compelling technical storytelling to sharpen how sales teams position our platform and why customers choose us over alternatives. This is a high-impact individual contributor role at the intersection of Product, Engineering, Sales, and Marketing. You'll own the competitive intelligence function end-to-end while serving as a trusted technical voice for deals, launches, and market positioning. This role reports to the VP of Product Marketing and is fully remote (US-based), with up to 20% travel.
Requirements
- 8+ years in Technical Marketing, Product Marketing, Competitive Intelligence, or related roles
- Strong technical fluency and ability to simplify complex concepts
- Experience supporting enterprise sales cycles
- Analytical rigor paired with strategic judgment
- Ability to operate independently in a high-ownership environment
Responsibilities
- Define and evolve our core “why we win” narrative
- Translate product architecture and capabilities into clear, differentiated technical messaging
- Lead competitive analysis, threat assessment, and positioning strategy
- Develop battlecards and enable sales with actionable competitive insights
- Conduct win/loss analysis to identify systemic improvement opportunities
- Support strategic deals with competitive and technical guidance
- Partner with Product on roadmap insights informed by market shifts
Benefits
- We offer competitive salaries, a meaningful bonus program, and excellent benefits, including healthcare insurance, as well as pension/retirement matching, comprehensive life insurance, an employee assistance program, time off plans, and paid company holidays.
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What This Job Offers
Job Type
Full-time
Career Level
Principal
Education Level
No Education Listed
