As part of the larger Customer Engagement Team, the Platform Activation Lead is integral piece to GM’s overall campaign management operations process. Platform Activation Leads are relied upon to work closely with Campaign Management Leads (CML) to write program codes to design, build, and execute programming using Python, SQL and Adobe Campaign with the end goal of providing accurate data to the CML for campaign or report distribution. This role requires a self-starter, with a drive to learn state-of-the-art Marketing CRM Campaign tools and technology. We are looking for a creative problem solver who is also obsessed with detail. This role will be a key liaison across the business various stakeholders from business partners to technical teams across the Customer Engagement organization.