Lead, HCP US Rogaine Activation

Kenvue•Jersey City, NJ

5d•$110,500 - $156,000•Hybrid

About The Position

Kenvue is currently recruiting for a: Lead, HCP US Rogaine Activation What we do At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent. Who We Are Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated. We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours. For more information, click here. Role reports to: Senior Director HCP Marketing Neutrogena Location: North America, United States, New Jersey, Summit Work Location: Hybrid What you will do The Lead, HCP US Rogaine Activation will lead strategy and execution to strengthen Rogaine’s position as the standard of care for hair regrowth among HCPs. This role is responsible for supporting sales staff through developing and enhancing sales materials, managing trade shows and conferences, and evaluating marketing programs to drive dermatologist recommendations. This role bridges clinical credibility and modern brand marketing, translating science into compelling, compliant education and engagement.

Requirements

A minimum of a Bachelor’s degree or equivalent in a relevant field.
A minimum of 5-6 years of progressive experience in sales support, marketing, or related roles within the healthcare or consumer products industry.
Strong analytical skills with the ability to interpret market research and sales data to inform strategic decisions.
Proven experience in coordinating trade shows, conferences, and other promotional events.
Excellent communication and presentation skills to effectively support sales teams and engage stakeholders.
Ability to manage multiple projects simultaneously with strong organizational skills.
Candidates must demonstrate critical thinking skills, have strong negotiation skills, be able to work in a team environment, and be customer/market oriented.
Self-starter, ability to work effectively within a fast-paced, rapidly evolving, highly complex, matrixed environment is required.
Ability to influence key partners with ideas that build value is preferred.

Nice To Haves

Proven expertise in crafting and executing innovative HCP activation strategies that effectively influence prescribing behaviors and brand loyalty.
Strong analytical mindset with the ability to translate complex healthcare data into actionable insights and compelling narratives for diverse professional audiences.
Exceptional communication and interpersonal skills to build trusted relationships with key opinion leaders, healthcare providers, and internal teams.
Demonstrated leadership capabilities with a passion for mentoring and driving collaborative success in a fast-paced, evolving healthcare environment.
Demonstrated capability to develop and enhance sales support materials based on research insights.
Experience in product development feasibility studies and competitive market analysis.

Responsibilities

HCP Strategy & Brand Leadership Own the HCP marketing strategy for Rogaine, aligned with brand vision, clinical evidence, and long-term growth objectives Translate clinical data into clear, credible, and approachable messaging that builds trust and drives recommendation Serve as brand steward ensuring scientific rigor, integrity, and consistency across all HCP touchpoints
Scientific & Clinical Communication Develop and manage HCP educational channels, including leave-behinds, digital assets, peer-to-peer content, and congress materials Partner with Medical Affairs to ensure accuracy, compliance, and appropriate use of claims and amplification of science. Lead creation of mechanism of action, efficacy, and regimen adherence storytelling grounded in evidence with HCP agency.
Field & Sales Enablement Partner with sales leadership to develop field tools, training materials, and selling stories that resonate with HCPs Support launch planning, detailing strategy, and ongoing optimization of sales materials Gather and synthesize field feedback to continuously improve HCP engagement
External Engagement & Thought Leadership Support KOL engagement, advisory boards, conferences and educational initiatives in partnership with the Professional Affairs team. Partner on congress strategy, symposia, and professional education programs Monitor competitive landscape and emerging science to inform innovation and messaging
Cross-Functional Leadership Collaborate closely with Upstream HCP, Consumer Marketing, Medical, Regulatory, Legal, Contract HCP Sales, Market Research, and Digital teams Lead agency partners (creative & media) to deliver best-in-class HCP creative and education Manage timelines, budgets, and KPIs for HCP initiatives