Regional Product Activation Lead

Moloco•San Francisco, CA

About The Position

The Regional Product & Adoption Lead (rPAL) serves as the critical bridge between market reality and product execution, driving product adoption and commercial success in their assigned region. As part of the Product Solutions & Operations (PSO) team—Moloco's center of excellence for product expertise and market intelligence—the rPAL functions as both the resident product expert and customer advocate embedded within regional GTM motions. The PSO team exists to maximize the commercial impact of Moloco's products by serving as functional experts and chief champions across the product lifecycle. Within this structure, rPALs are the boots-on-the-ground operators who translate the team's expertise into regional execution. Working in close partnership with sales teams and strategic customers in their market, rPALs surface the authentic voice of the customer and competitive dynamics that the broader PSO team synthesizes into company-wide product strategy. They also serve as the regional conduit for PSO-driven enablement, product launches, and best practices—ensuring global product innovations are adapted and adopted effectively in local contexts. This role directly impacts revenue growth by ensuring our products meet real market needs, accelerating sales cycles through deep technical expertise, and influencing product roadmaps based on regional opportunity sizing. The rPAL operates at the intersection of customer conversations, competitive dynamics, and product strategy—identifying high-impact opportunities through pattern recognition across data and voice-of-customer, then ruthlessly prioritizing initiatives that drive both immediate wins and long-term market positioning. Success in this role means creating a tight product↔market feedback loop that results in measurable improvements in product adoption, customer satisfaction, deal velocity, and win rates within your region—while building cross-functional credibility that ensures regional market insights meaningfully shape both PSO priorities and company-wide product investments.

Requirements

8+ years of Product Activation/Management or Strategy Consulting experience
5+ years in the Mobile Advertising Industry and a deep familiarity with AMER market dynamics
A strong ability to synthesize compelling solutions that result in xFunctional consensus from disparate data points and then work with stakeholders to deliver tangible results from those solutions.
Balance advocating for unique regional needs while also being able to connect global initiatives to local markets productively based on regional nuances
Demonstrated capability of implementing operational rigor with an eye toward not letting procedure get in the way of impact.
Experience working with, supporting, and teaching customers
Comfortable communicating complex and lightly technical concepts to both technical and non-technical audiences
Strong ability to multitask and prioritize well in a fast-growing, dynamic work environment