Paid Search Manager

HCA•Nashville, TN

49d

About The Position

Last year our HCA Healthcare colleagues invested over 156,000 hours volunteering in our communities. As a Paid Search Manager with HCA Healthcare you can be a part of an organization that is devoted to giving back! HCA Healthcare offers a total rewards package that supports the health, life, career and retirement of our colleagues. The available plans and programs include: Comprehensive medical coverage that covers many common services at no cost or for a low copay. Plans include prescription drug and behavioral health coverage as well as free telemedicine services and free AirMed medical transportation. Additional options for dental and vision benefits, life and disability coverage, flexible spending accounts, supplemental health protection plans (accident, critical illness, hospital indemnity), auto and home insurance, identity theft protection, legal counseling, long-term care coverage, moving assistance, pet insurance and more. Free counseling services and resources for emotional, physical and financial wellbeing 401(k) Plan with a 100% match on 3% to 9% of pay (based on years of service) Employee Stock Purchase Plan with 10% off HCA Healthcare stock Family support through fertility and family building benefits with Progyny and adoption assistance. Referral services for child, elder and pet care, home and auto repair, event planning and more Consumer discounts through Abenity and Consumer Discounts Retirement readiness, rollover assistance services and preferred banking partnerships Education assistance (tuition, student loan, certification support, dependent scholarships) Colleague recognition program Time Away From Work Program (paid time off, paid family leave, long- and short-term disability coverage and leaves of absence) Employee Health Assistance Fund that offers free employee-only coverage to full-time and part-time colleagues based on income. Learn more about Employee Benefits Note: Eligibility for benefits may vary by location. Would you like to unlock your potential with a leading healthcare provider dedicated to the growth and development of our colleagues? Join the HCA Healthcare family! We will give you the tools and resources you need to succeed in our organization. We are looking for an enthusiastic Paid Media Search Manager to help us reach our goals. Unlock your potential! Are you a paid search expert ready to lead strategy at scale? Join our growing Media Performance team as the, Paid Search Manager, where youll oversee enterprise-level search campaigns and drive performance. This role is central to our digital marketing efforts, collaborating with agency partners, internal stakeholders, and platform reps to ensure our campaigns are optimized, compliant, and impactful. "There is so much good to do in the world and so many different ways to do it."- Dr. Thomas Frist, Sr. HCA Healthcare Co-Founder Be a part of an organization that invests in you! We are reviewing applications for our Paid Media Search Manager opening. Qualified candidates will be contacted for interviews. Submit your application and help us raise the bar in patient care! We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Requirements

5+ years in digital marketing, with a focus on paid search
Expertise in Google Ads and SEM tools (e.g., SEMrush, Screaming Frog)
Strong analytical and strategic thinking skills
Experience in regulated industries (healthcare, finance, pharma)
Excellent communication and project management abilities

Nice To Haves

Google Ads certifications (SA360, DV360)
Familiarity with healthcare compliance and HIPAA
Experience managing agency/vendor relationships

Responsibilities

Lead paid search strategy across Google Ads and other platforms
Manage campaign setup, keyword strategy, bidding, and creative
Analyze performance data and optimize campaigns for ROI
Collaborate with internal teams and external agencies
Ensure compliance with HIPAA, CCPA, GDPR, and brand standards
Explore innovations in AI, voice search, and MarTech integrations

Benefits

Comprehensive medical coverage that covers many common services at no cost or for a low copay. Plans include prescription drug and behavioral health coverage as well as free telemedicine services and free AirMed medical transportation.
Additional options for dental and vision benefits, life and disability coverage, flexible spending accounts, supplemental health protection plans (accident, critical illness, hospital indemnity), auto and home insurance, identity theft protection, legal counseling, long-term care coverage, moving assistance, pet insurance and more.
Free counseling services and resources for emotional, physical and financial wellbeing
401(k) Plan with a 100% match on 3% to 9% of pay (based on years of service)
Employee Stock Purchase Plan with 10% off HCA Healthcare stock
Family support through fertility and family building benefits with Progyny and adoption assistance.
Referral services for child, elder and pet care, home and auto repair, event planning and more
Consumer discounts through Abenity and Consumer Discounts
Retirement readiness, rollover assistance services and preferred banking partnerships
Education assistance (tuition, student loan, certification support, dependent scholarships)
Colleague recognition program
Time Away From Work Program (paid time off, paid family leave, long- and short-term disability coverage and leaves of absence)
Employee Health Assistance Fund that offers free employee-only coverage to full-time and part-time colleagues based on income.