Online Sales Consultant

Smith Douglas Homes • Huntsville, AL

8d

About The Position

The Online Sales Consultant (OSC) is a professional sales role responsible for converting digital and inbound inquiries into qualified appointments and sales opportunities. This position serves as the first point of contact for prospective homebuyers and plays a critical role in driving revenue through strong lead engagement, follow-up discipline, and customer experience.

Requirements

• 2+ years of inside sales, online sales, or customer engagement experience (homebuilding or real estate preferred).
• Proven success in a salaried sales role with performance-based incentives.
• Strong phone presence and professional written communication skills.
• Experience with CRM systems (HubSpot strongly preferred).
• Highly organized with strong time-management skills.
• Self-directed, results-oriented, and accountable.
• Real estate license required where applicable or willingness to obtain.

Responsibilities

• Manage and convert inbound leads generated from digital marketing, website, phone, chat, and text channels.
• Respond to all new leads within established response-time standards.
• Qualify prospects based on timeline, budget, location, and financing readiness.
• Set, confirm, and manage appointments for onsite sales teams.
• Maintain consistent follow-up and nurturing for long-term prospects.
• Deliver a high-quality, consultative sales experience aligned with the company’s brand and values.
• Educate prospects on communities, floorplans, pricing, incentives, and the homebuying process.
• Build trust and rapport while guiding prospects toward next steps.
• Accurately document all prospect interactions in the CRM (HubSpot or equivalent).
• Execute standardized sales processes, workflows, and communication templates.
• Maintain data integrity, task completion, and pipeline accuracy.
• Partner closely with onsite sales teams to ensure smooth appointment handoffs and follow-through.
• Collaborate with Marketing to provide feedback on lead quality and campaign performance.
• Coordinate with Mortgage partners to align prospects with financing solutions when appropriate.
• Meet or exceed individual performance goals tied to bonus compensation, including: Speed-to-lead standards Lead-to-appointment conversion Appointment kept rate Contribution to net sales
• Participate in ongoing training, coaching, and performance reviews.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed
• Number of Employees: 101-250 employees