Omnichannel Marketing Strategy Intern

Genmab • Princeton, TX

37d • Hybrid

About The Position

Join a dynamic team at the forefront of omnichannel marketing in the pharmaceutical industry. As an Omnichannel Marketing Strategy Intern, you’ll play a critical role in driving data-driven, customer-centric marketing strategies that engage healthcare professionals, patients, and caregivers across digital, media, and personal promotion channels. This isn’t a backseat role—you’ll be in the action, contributing to high-impact projects, collaborating cross-functionally, and gaining hands-on experience in cutting-edge marketing strategies that connect, inspire, and drive engagement.

Requirements

• Currently pursuing a Bachelor’s or Master’s degree in Marketing, Business, Communications, Digital Media, Advertising, or a related field
• Strong organizational and time-management skills with the ability to manage multiple tasks and deadlines
• Excellent verbal and written communication skills, with attention to detail
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Outlook, Word)
• Ability to work collaboratively in a team environment and communicate effectively across cross-functional teams

Nice To Haves

• Familiarity with omnichannel marketing concepts, website management, or digital campaign execution
• Experience using marketing technology tools (preferred but not required)
• Prior internship or coursework related to digital marketing, advertising, media planning, or analytics

Responsibilities

• Power Omnichannel Campaigns – Support the planning, execution, and optimization of marketing initiatives across email, web, media, and sales channels.
• Turn Data into Strategy – Analyze performance metrics, uncover insights, and help optimize engagement strategies that reach the right audience at the right time.
• Collaborate & Innovate – Work with brand marketing, digital operations, analytics, and external partners to align content and messaging for a seamless customer experience.
• Own Your Voice – Contribute ideas, help develop key presentations, and play an active role in shaping omnichannel best practices.

What This Job Offers

• Career Level: Intern
• Number of Employees: 1,001-5,000 employees