National/Key Accounts Manager

Smithey Ironware CompanyNorth Charleston, SC
3dOnsite

About The Position

As the National Accounts Manager at Smithey Ironware, you will be responsible for managing and expanding relationships with key national wholesale accounts. You will work closely with the Director of Sales and the broader sales team to execute strategies that drive profitable growth, increase brand visibility, and strengthen Smithey’s presence across premium retail and corporate channels. This role requires a balance of strategic thinking and hands-on execution. You will lead the day-to-day management of key accounts, including forecasting, sales planning, merchandising, and promotional execution. By cultivating strong relationships and developing customized growth strategies for each account, you will ensure that Smithey continues to deliver exceptional value to partners while meeting or exceeding sales targets. The ideal candidate is a relationship-driven, detail-oriented professional who thrives in a fast-paced, entrepreneurial environment and takes pride in representing a best-in-class heritage brand.

Requirements

  • Minimum 3–5 years of experience managing key or national accounts in the consumer goods, home, or lifestyle sectors.
  • Proven success in driving revenue growth and strengthening retail partnerships.
  • Strong understanding of wholesale sales cycles and merchandising best practices.
  • Excellent organizational, analytical, and communication skills.
  • Experience working within a CRM system (NetSuite preferred).
  • Comfortable managing multiple priorities and working cross-functionally.
  • Strategic thinker with a hands-on approach and a passion for craftsmanship and brand storytelling.
  • Results-driven, self-motivated, and highly collaborative.

Responsibilities

  • Manage and grow strategic relationships with national wholesale accounts, ensuring alignment with Smithey’s brand and business goals. Currently three accounts with 180+ combined doors
  • Develop annual sales plans and account strategies in collaboration with leadership.
  • Analyze account performance and market trends to identify growth opportunities and risks.
  • Collaborate with operations, marketing, and product teams to ensure on-time fulfillment, promotional alignment, and effective merchandising.
  • Maintain accurate sales forecasts and account data within NetSuite, Shopify and Pipedrive.
  • Lead line reviews, seasonal planning meetings, and business reviews with key partners.
  • Coordinate with internal creative and marketing teams to develop in-store and digital merchandising tools.
  • Support the execution of trade shows and customer visits.
  • Monitor pricing, inventory levels, and profitability metrics to ensure sustainable growth.
  • Provide regular reports on account performance, competitive activity, and customer feedback.
  • Onboard one new major national account with 10+ doors per Calendar year.
  • Hire, train and manage a team of brand ambassadors that service and driver sell through in national account doors nationwide.
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