National Account Manager - Beverage

Beyond Meat

9d•$120,000 - $140,000•Remote

About The Position

We are focused on raising the bar on talent. We are dedicated to shaping an inclusive culture that drives excellence, innovation, and results by enabling talent acceleration and development, engagement, and team member experience. The National Account Manager (NAM) - Beverages is responsible for driving strategic growth of Beyond’s plant-based beverage portfolio. This role will lead customer strategy, joint business planning, and execution to accelerate household penetration, expand distribution, and strengthen the Company's leadership in the plant-based category. This role is responsible for strategic leadership directing volume growth, sales execution, business management skills, P&L management, and return on investment for Customer(s). The NAM partners closely with territory customers and distributors to deliver category growth by leveraging consumer insights, sustainability positioning, and innovative product offerings while representing the brand with a high level of professionalism. This role is critical to expanding Beyond’s presence beyond core protein into adjacent plant-based innovations like beverages, helping drive mainstream adoption and reshape the future of food. Starting in the New York Metro area, the NAM will work cross-functionally to strengthen DSD execution and will help expand Beyond’s DSD network across the US.

Requirements

Preferred bachelor's degree in business, marketing, or related field
8+ years of CPG sales experience, preferably in plant-based, beverages, or refrigerated/fresh categories
Demonstrated leadership skills, including the ability to coach and influence distributor/field selling teams
Demonstrated experience partnering with DSD networks through route rides, crew drives, independent trade days, and in-market key account calls
Demonstrated strength in in market execution across distribution expansion, merchandising, and promotional activation; strong attention to detail on displays, incremental placement, and planogram compliance
Demonstrated ability to collaborate cross-functionally and exhibit leadership within a large team
Familiarity with retailer systems
Passion for sustainability, food innovation, and health-forward products
Highly customer focused with the ability to build and maintain strong relationships
Excellent verbal, written and interpersonal communication skills for storytelling
Ability to thrive and work in an entrepreneurial, fast-paced and dynamic environment
Highly organized with the ability to manage multiple projects against deadlines
Demonstrated ability to create and communicate execution scorecards and performance KPIs versus plan; proficient with reporting systems such as SPINS, IRI and AC Nielsen
Proficient in Microsoft Office
Strong analytical capabilities with Excel skills and proficiency using Smart Sheet is a plus
Knowledgeable of market and industry trends, competitors, and leading customer strategies

Responsibilities

Drive in market execution to build profitable volume through expanded distribution, effective merchandising, and best in class promotional activation
Lead, coach, and influence DSD distributor and bottler partners through route rides, crew drives, independent trade days, and local key account calls to improve execution quality and compliance
Secure new outlet availability, shelf space, and positioning through strong distributor and retailer collaboration
Educate and train distributor sales teams through regularly scheduled sales meetings and field engagement
Ensure flawless execution of promotional activity at the store level, including displays, incremental placement, planogram compliance, and point of sale execution
Develop, track, and communicate key performance indicators to measure execution and performance against plans
Develop and execute strategic selling plans that deliver volume, profit, and ROI objectives
Build strong customer relationships, deeply understand customer business models, and influence key decisionmakers
Translate consumer, customer, shopper, and competitive insights into actionable commercial strategies
Identify whitespace opportunities across shelf stable and refrigerated beverage sets
Flawless execution in new product launches, including health forward and functional beverage innovations and future Beyond adjacencies
Partner cross functionally to ensure excellence in brand execution and go to market initiatives
Provide integrated insights to leadership to support customer strategy, portfolio management, and long-range business planning
Champion Beyond Meat’s mission of sustainability, health, and innovation by educating retail partners and supporting consumer adoption initiatives
Perform other duties as necessary