Messaging Automation Manager
About The Position
As the Messaging Automation Manager, you will help customers move confidently through their homebuying and homeownership journey by shaping Veterans United’s automated SMS, RCS, and Push Notification strategies. Your work will make it easy for customers to ask questions, stay informed, and get help when they need it. You’ll own the technical operations of our messaging platforms and ensure all automations meet quality and compliance standards. You’ll also partner closely with internal teams to develop thoughtful, data-informed messaging strategies and introduce new approaches to provide an exceptional customer experience. Here’s a snapshot of what you’d be doing: Manage daily operations of marketing programs in the Twilio and Airship platforms to ensure optimal performance and stability. Create and maintain processes and safeguards to ensure accuracy and compliance with all relevant federal and state regulations. Configure and optimize text and push marketing campaigns using Marketo, Twilio and Airship. Provide subject matter expertise to internal stakeholders on mobile messaging strategies, best practices, and implementation. Coordinate with Data Analysts to gain reporting insight into campaigns, projects, and strategies. Actively contribute to making the team and culture stronger by assisting with other duties as needed, excluding licensed activity. We’re looking for someone who can be passionate about their job and have fun doing it, who will deliver results with integrity, and who enjoys finding ways to enhance the lives of others every day.
Requirements
- Exemplary customer service skills
- Excel in a fast-paced, results-oriented environment
- Thrive in a highly cooperative work setting
- High attention to detail
- Strong communication skills
- Maintain a growth mindset
- 3+ years of experience in SMS Marketing, Marketing Automation/Operations, Technical Product Management, or similar
- 2+ years of experience working with APIs, and integrated systems
- Proficient in basic computer technologies, appropriate for an internet-based company
- Regular and predictable attendance
Responsibilities
- Manage daily operations of marketing programs in the Twilio and Airship platforms to ensure optimal performance and stability.
- Create and maintain processes and safeguards to ensure accuracy and compliance with all relevant federal and state regulations.
- Configure and optimize text and push marketing campaigns using Marketo, Twilio and Airship.
- Provide subject matter expertise to internal stakeholders on mobile messaging strategies, best practices, and implementation.
- Coordinate with Data Analysts to gain reporting insight into campaigns, projects, and strategies.
- Actively contribute to making the team and culture stronger by assisting with other duties as needed, excluding licensed activity.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
Number of Employees
5,001-10,000 employees
