Merchandising Manager, Retail Marketing
About The Position
MGA Entertainment is on a mission to inspire imagination and creativity through innovative toys, entertainment, and experiences that transform play into limitless possibilities. As the largest privately held toy and entertainment company in the U.S., MGA is a global leader in designing and delivering world-class consumer products that spark wonder and drive play forward. Headquartered in Los Angeles with offices worldwide, MGA’s portfolio spans a dynamic range of original and licensed brands — from toys, dolls, games, and electronics to fashion, home décor, and entertainment content including hit movies and TV series. The company is recognized for its bold approach to storytelling, trendsetting design, and deep commitment to quality. The award-winning MGA family includes fan-favorite brands such as L.O.L. Surprise!™ [https://shop.mgae.com/collections/l-o-l-surprise], Little Tikes® [https://www.littletikes.com/], Rainbow High™ [https://shop.mgae.com/collections/rainbow-high-1], Bratz® [https://www.bratz.com/], MGA’s Miniverse™ [https://shop.mgae.com/collections/mgas-miniverse], Yummiland™ [https://shop.mgae.com/collections/yummiland], CarTuned™ [http://cartunedcars.com/], Wonder Factory [https://wonderfactory.mgae.com/]™, BABY born® [https://babyborn.mgae.com/], and Zapf Creation® [https://www.zapf-creation.com/en/]. To learn more, visit www.mgae.com [http://www.mgae.com/] and follow MGA on LinkedIn [https://www.linkedin.com/company/mga-entertainment/], TikTok [https://www.tiktok.com/@officialmgaentertainment], Instagram [https://www.instagram.com/mgaentertainment/] and Facebook [https://www.facebook.com/mgaentertainment]. Position Summary: The Merchandising Manager is responsible for the strategic development, integration, and execution of point-of-purchase (POP) merchandising programs, retail advertising initiatives, planogram standards, and trade show operations in support of global sales and business objectives. This role is a process leader without direct reports. The Manager is accountable for project execution, deadline adherence, global cross-functional coordination (including communication with China and other international partners), budget management, and flawless attention to detail. Success in this role requires exceptional time management, structured project tracking, high accuracy standards, and proactive vendor and stakeholder management.
Requirements
- Bachelor’s degree in Marketing, Business, Design, or related field.
- 7+ years of merchandising, retail marketing, or related experience.
- Demonstrated success managing complex projects with multiple stakeholders.
- Strong 3-dimensional merchandising understanding (POP, packaging, display structures).
- High proficiency in Microsoft Office; experience with Blue Yonder Space Planning planogram software required.
- Strong written communication skills for global specification clarity.
- Proven ability to manage workload in high-volume, deadline-driven environment.
Nice To Haves
- Experience working with international teams preferred.
Responsibilities
- Lead a large, fast-paced pipeline of retailer-exclusive packaging and item changes, keeping timelines, approvals, and deliverables on track across many concurrent SKUs.
- Manage select exclusive programs from approved concept through production readiness and launch.
- Establish clear plans, milestones, and operating cadences that bring structure and predictability to the work.
- Act as the central point of coordination across Retail Marketing, Product Development, Engineering, Procurement, Quality, Packaging, Creative, and Manufacturing.
- Translate retailer needs into clear briefs and actionable plans that teams can execute with confidence.
- Surface risks and trade-offs early to keep programs moving forward.
- Guide artwork development, packaging reviews, proofing, and approvals through final print readiness.
- Maintain strong version control and disciplined change management to avoid last-minute surprises.
- Partner closely with packaging, sourcing, and vendor teams to ensure specifications are accurate and production-ready.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
