Media Strategy & Performance Foods

Unilever • Hoboken, NJ

3d • $99,760 - $149,640

About The Position

Every day, 3.4 billion people around the world enjoy our products – from groundbreaking brands like Hellmann’s, Knorr, Domestos, Dove and Rexona (to name just a few). Our brands lead the way – innovating in their fields, delighting their consumers and powering our business forward. A role with us means endless opportunities with global brands that make markets. Extraordinary opportunities that will shape you, your career and the future of Unilever. Unilever US Foods is searching for an experienced media expert who is equal parts Food Lover and Growth Hunter—someone who brings the irresistible dual power of crafting crave‑worthy brand desire while relentlessly foraging for every last pocket of growth across digital and social ecosystems. We’re looking for a marketer who can plate our Food brands at the center of culture, serving up measurable business impact and fueling end‑to‑end demand generation for our portfolio of global powerhouses (Hellmann’s, Knorr) and premium culinary icons (Maille). This role sits within the Media Strategy, Performance, and Digital Marketing Capability team in Unilever US’s Foods business unit and reports to the Associate Director of US Foods Media Strategy, Performance, and Digital Marketing Capability. You’ll lead media strategy, planning, and optimization in partnership with our media AOR—maximizing ROI across the media ecosystem and driving growth with a bold, social‑first palate.

Requirements

• Bachelor’s degree in marketing, communications or a related field; media agency experienced preferred
• 5+ Years experience in a media or marketing role; digital/social experience required
• Strong communication, writing, collaboration skills and ability to influence
• Effective management of multiple stakeholders (internal and external)
• Strong analytical and strategic thinking skills, the ability to take initiative/set priorities and draw actionable insights
• Creative thinking and a passion for staying up-to-date with digital & social trends
• Ability to work independently, manage multiple projects simultaneously, and meet deadlines.
• Experience collaborating with multiple agency teams across media, PR, creative
• Excellent problem-solving skills and flexibility to navigate changes and uncertainties that may arise during project lifecycles

Nice To Haves

• Being a foodie is a plus!

Responsibilities

• Be the subject matter expert on E2E media demand generation with a focus on National Media, leveraging deep understanding of consumer and the media landscape
• Act as the strategic steward of our iconic cart of brands (Hellmann’s, Knorr, Maille), knowing each media plan like a signature recipe and partnering with agencies to translate business challenges into crisp, flavorful media objectives and KPIs.
• Operate as a relentless growth hunter, always foraging for fresh opportunities to build brand heat and accelerate growth like a perfectly rising dough.
• Own media performance and optimization, bringing a performancedriven palate that continuously tastes, tests, and finetunes media plans using data as your secret sauce for efficiency and effectiveness.
• Partner seamlessly with brand teams, socialfirst leads, agencies, and crossfunctional experts to plate brilliant E2E campaigns that feel cohesive, satisfying, and culturally delicious.
• Oversee executional excellence, ensuring content, retail, and influencer elements blend together like a wellbalanced dish crafted in partnership with brand teams and social leads
• Manage social JBP partnerships for the Foods business unit, extracting maximum value and stirring in learning agendas that keep our strategies fresh and flavorful.
• Bring cheflevel mastery to socialfirst demand generation, staying on the cutting edge of an AIdriven media landscape like a culinary innovator experimenting with bold new techniques.
• Drive audience growth tied to business objectives by leading media audience development in partnership with agency audience specialists, brand and CMI leads
• Play a key role across interagency teams (media, PR, creative), using creativity and a socialfirst mindset to push culture forward and spark craveworthy desire for our brands at scale.
• Keep a sharp pulse on culture, collaborating with media partners to bring forward fresh, authentic partnership opportunities that pair beautifully with our craveworthy portfolio of Foods brands.
• Explore new marketing models with curiosity and appetite, bringing high fluency in socialfirst demand generation and a hunger for what’s next.
• Monitor industry trends and the competitive landscape, staying ahead of the curve like a chef who always knows the next big flavor.
• Steward the E2E media budget with precision and accountability, ensuring every investment is seasoned just right for maximum impact.
• Bring a hunger for AI innovation, leaning into new tools that will continuously sharpen how we craft our media recipes keeping them fresh, future-forward and irresistibly flavorful

Benefits

• Unilever employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees