Media Strategist, Paid Media (Temp)

Wasserman•Los Angeles, CA

2d•$90 - $100

About The Position

THE·TEAM operates at the epicenter of sports, music and entertainment, serving talent, brands and properties on a global scale. Our brands and properties division works with iconic brands and rights holders, supporting business growth through all marketing disciplines. We're a trusted partner to every major league, team and venue, building meaningful connections between brands, properties and fans. Headquartered in Los Angeles, THE·TEAM's presence spans 28 countries and more than 70 cities, including New York, London, Abu Dhabi, Amsterdam, Hong Kong, Madrid, Mexico City, Toronto, Paris and Sydney. For more information, please visit the.team. THE·TEAM is currently seeking a Temp Media Strategist to plan and execute user acquisition efforts for a mobile gaming app developed by one of the world’s foremost Gaming and Entertainment franchises. The ideal candidate is a mobile app expert who thrives in fast paced, data driven environments. Ideal candidate is passionate and has deep knowledge of advertising and the paid distribution landscape and is comfortable with analytics, insights, and measurement. We’re looking for an individual who can comfortably interact with clients on a daily basis and present in daily client meetings. This role will partner with a Media Associate for media executions, and will report to a Director of Paid Media. Please note, this is a temporary position through the end of June 2026.

Requirements

2-5 years professional experience working in paid media at a brand, publisher, agency, or similar.
Demonstrated proficiency in media planning, managing and executing self-serve campaigns.
Well-rounded experience in developing holistic media plans including multiple paid mediums, with the ability to speak to how media channels fit within an overall media strategy.
In-depth knowledge of marketing fundamentals including targeting options, optimizations and critical dimensions for measuring success (i.e. targeting behaviors, demographics, etc.).
Experience managing monthly budgets over +$1M.
Strong knowledge of the existing digital landscape and enthusiasm for discovering new, emerging platforms or capabilities that increase efficiencies and engagement.
Strong analytical skills with the ability to comfortably translate large data sets into actionable takeaways and insights. This includes using programs like Excel or Google Sheets with functions like Pivot Tables and VLOOKUPs.
Exceptional attention to detail and organizational skills.
Strong verbal and written communication skills, including experience with client-facing communication (presentations and leading client meetings).

Nice To Haves

Experience in Google Ads is a must.
Apple Search, Meta, TikTok a plus.

Responsibilities

Manage and execute paid distribution of full-funnel advertising campaigns, with an emphasis on app campaign marketing.
Execute client and internal facing reporting and campaign insights requests on a regular and/or ad-hoc basis.
Daily bid management and pacing checks in ad platforms to meet Cost-Per Install goals.
Execute day-to-day audience, creative and copy optimizations within campaigns.
Work with internal teams to ensure full, on-time, and efficient delivery of paid campaigns.
Train and mentor Media Associates on buying platforms and processes.
Communicate with external teams when necessary, including vendors and partners.
Implement best practices for mobile app install campaigns and audience targeting with oversight from the Associate Director of Paid Media.
Coordinate with clients on app event tracking between ad platforms and Mobile Measurement Partner (e.g. Adjust or AppsFlyer).
Partner with the creative team to implement creative best practices across all ad formats.