Media Sales Account Executive

Hearst•Baltimore, MD

4d•$50,000 - $75,000

About The Position

Are you a driven, strategic sales professional looking for a high-impact opportunity in media? WBAL-TV, Baltimore’s NBC affiliate, is looking for a Multimedia Account Executive to develop and manage business across television, digital, and streaming platforms This is a rare opportunity to sell marquee sports programming and premium content, including: Baltimore Ravens Sunday Night Baseball Sunday Night Football NBA The Olympics The Preakness Stakes Compensation: Commission-based (Potential earnings: $50,000 – $75,000+, plus discretionary quarterly bonuses) If you’re passionate about delivering results for clients, enjoy working with big brands and premium content, and thrive in a high energy, fast-paced, competitive environment, this is the career move for you! Values in Action At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That’s why, behind the scenes, we believe in being an organization that fosters collaboration and open communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve. Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service. We are an Equal Opportunity Employer. we do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religion, creed, national, origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.

Requirements

3+ years of media sales experience preferred (TV, radio, digital, or related industry)
Proven ability to develop new business and sell to local business owners
Experience with the development of new business/non-traditional business
Strong negotiation skills and consultative sales approach
Experience in a consultative customer-focused business atmosphere
Accountability within a goal-structured organization; experience in a goal-driven, competitive environment
Understand and use qualitative research to further sales effort; ability to analyze market research and position clients for success
Proficiency in Microsoft Office and familiarity with sales software (Wide Orbit, Wide Orbit Media Sales, or similar programs a plus).
Ability to analyze market research and position clients for success.
Valid driver’s license and a clean driving record.
Related military experience will be considered.

Responsibilities

Generate revenue across WBAL-TV’s platforms (TV, digital, streaming, and web)
Prospect, contact and present to new businesses
Develop new revenue through local business development, non-traditional business
Form strategic and market partnerships with local businesses and national advertisers
Sell high-profile programming like Sunday Night Football, The Olympics, and major sports franchises
Manage and grow active account/client portfolio
Conceptualize, create, and deliver sales proposals that are consistent with station strategies, including customized, research-driven presentations
Achieve individual sales goals while contributing to WBAL-TV’s dynamic sales team