Media Planner/Buyer

Sensis•Los Angeles, CA

55d•Onsite

About The Position

In the role of Media Planner/Buyer, you will work as part of an integrated team in media planning and buying across a set of clients. To be considered, candidates must possess strong analytical skills, demonstrate a solid track record of media planning/buying across offline and digital media, be resourceful, able to think on your feet, embrace juggling multiple deadlines and truly enjoy working in a collaborative team environment.

Requirements

Agency experience working in highly collaborative, integrated teams.
Minimum 2 years of integrated media planning and buying
Experience in TV, Radio, Print and Outdoor Media and Digital media experience including Display, Programmatic, Paid Social, Paid Search, Digital Video, Digital and Audio
An understanding of the capabilities of each media channel to maximize the impact and components within each campaign
Skilled in use of media planning systems (i.e. Strata), third-party ad server (DCM) and Basis
Strong aptitude in math
Advanced Microsoft Office skills with exceptional Excel skills (i.e., a strong command of pivot tables and creating compelling presentations in PowerPoint)
Critical thinker, leverages data to inform strategic recommendations
Strong work ethic and social skills
Self-motivated, yet works well in a team environment
Solid analytical and problem-solving skills
Ability to learn new software and processes quickly
Pride in quality of work and an eagerness for feedback on how to improve/develop your skill set

Responsibilities

Work closely with Senior Media Planner/Buyer & Media Director in developing strategic media plans and effective implementation of media buys
Manage vendor relationships and stay informed on latest media innovations
Lead RFPs and negotiations to ensure recommended tactics, partners and programs deliver against stated goals
Maintain positive, professional relationship with key day-to-day clients
Ongoing management of client budgets and flowcharts
Hands-on digital trafficking and implementation
Report on campaign metrics routinely and recommend optimizations to media mix, tactics and targeting
Produce, analyze, and present campaign wrap-up reports
Proficient in building PowerPoint presentations
Closely track media investments and reconcile monthly billing
Interface with various internal groups daily to manage media accounts (Account, Creative, Finance, Strategy, Traffic) as well as partner agencies