Media Buyer - Programmatic

Channel Factory

2h•Remote

About The Position

Channel Factory provides intelligent marketing solutions for the next generation of contextual safety, suitability, and performance for brands and agencies. Our platform helps marketers implement, automate, and scale their marketing programs across the world’s largest video library, YouTube, and emerging growth channels. We sit at the intersection of marketing and suitability and have a mission of enabling the world’s top brands to consciously connect with the right audience in the right context, maximizing suitability and contextual performance. Channel Factory embodies a strong start-up culture that values diversity, collaboration, and results. Our bias towards execution balances critical thinking, analysis, and pragmatic problem solving. We expect a lot from one another and value our thoughtful and intellectually curious company culture. This position will be based in the United States, reporting to our SVP of Programmatic Solutions. Remote work status is subject to change at any time Channel Factory is looking for a highly analytical and results-driven professional who is excited by the video advertising space and working with Fortune 500 clients. He/she has a passion for analytics, creativity, and technical details! This individual goes above and beyond in their day-to-day, and strives to consistently exceed the expectations of their clients and fellow team members. This individual thrives in a fast-paced, ever-changing marketplace that requires smart decisions and an eye for small changes that can become big waves. The right person for this role must be very detail-oriented, a strong communicator, collaborative, and a quick problem-solver.

Requirements

BA/BS
3+ years of YouTube, SEM, Facebook/PMDs, and/or Programmatic/Trading Desks buying and execution experience
1+ years of YouTube AdWords video auction experience
Passion and knowledge of the online video space, including marketplace trends, including 3rd party research partners, DMPs, and studies
Keen eye for data and analytics
Have an entrepreneurial spirit and drive to test creative buying techniques
Can manage and prioritize multiple campaigns across US time zones, platforms, and ad formats
Knowledge of Excel calculations, pivot tables, and graphs
Strong interpersonal communication skills in-person, on the phone, or virtually
Proactive in catching issues and creating solutions before they escalate
Creative and solution-oriented individual who can also be resourceful
A self-directed professional who understands client needs and operates with a sense of urgency, focus, and discipline
Highly organized and detail-oriented professional
Collaborative individual who can work in a team and independently
Above all, possess the highest levels of professionalism, integrity, and ethics

Nice To Haves

Bonus points if you are AdWords, YouTube, and/or Facebook certified

Responsibilities

Flawlessly create and launch video campaigns across multiple platforms, including and not limited to YouTube, Google Video Partners, Facebook, etc.
Provide ongoing campaign management, ensuring optimal performance and delivery, constantly exceeding KPI expectations
Troubleshoot pixels/tags, creative, and 3rd party vendors to ensure proper campaign execution
Effectively work alongside fellow team members, 3rd party vendors, and clients to launch and optimize campaigns
Act as the technical point of contact for internal teams and clients
Communicate new product updates/features and value to internal teams
Team up with Account Management to develop upsell strategy for clients with the use of data & analytics, marketplace trends, and new features/products
Keep up to date with the evolving digital ecosystem and relevant cultural events that may have an impact on your buying strategy for campaigns
Proactively find opportunities to grow the business by diving into campaign analytics and marketplace trends
All other duties as assigned.