MarTech Operations Associate

World 50 Group • Atlanta, GA

1d • Hybrid

About The Position

The Marketing Operations Associate is the technical backbone of our marketing engine, with a split focus: 50% building automation, managing data, and optimizing our martech stack, and 50% executing and optimizing high-volume email campaigns from brief to deployment. This role is for someone who thinks like a systems architect first, but can also write clear, compelling email copy. If you love Marketo workflows AND can write a solid subject line, this is your role.

Requirements

• 1-3 years in marketing operations, marketing automation, or technical marketing roles (B2B preferred)
• Hands-on Marketo experience (or similar MAP like HubSpot, Pardot)
• Proven ability to build segments, manage data, and maintain database hygiene
• Systems thinker who asks "how can I automate this?" first
• Solid writing skills for email marketing - you don't need to be a creative copywriter, but you should be comfortable writing clear, professional campaign copy

Nice To Haves

• Experience with APIs, webhooks, or platform integrations
• Background testing AI tools for marketing workflows
• High-volume email campaign experience

Responsibilities

• Building and maintaining automated workflows and lead nurture sequences in Marketo
• Managing complex data segmentation, list builds, and database architecture
• Troubleshooting technical issues across platforms (Marketo, Salesforce, Iterable, monday.com)
• Implementing and testing AI tools to improve marketing efficiency
• Managing and executing email marketing campaigns from brief to deployment
• Managing and executing emails for webinar promotions, newsletters, and lead nurture campaigns
• Managing webinar marketing campaigns to meet lead generation targets
• QA-ing campaigns for technical accuracy and copy quality before launch

Benefits

• Impactful Work: Play a pivotal role in shaping a future of extraordinary impact.
• Diverse & Inclusive Culture: Be part of a team that celebrates diversity and fosters an inclusive environment where everyone can contribute and succeed.
• Collaborative Environment: Work alongside passionate and talented colleagues who share your drive for making a difference.
• Growth Opportunities: Access to professional development, networking, and the chance to grow within an innovative, global organisation.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed