Marketing Technology Specialist

Aptive Environmental • Provo, UT

1d • Onsite

About The Position

We are seeking a hard-working, innovative, detail-oriented, and creative team player to join our Aptive team! This is a full-time Marketing Technology Specialist position located in Provo, Utah. The individual we are looking for is someone who enjoys working in a team environment and excels working at an individual level.

Requirements

• 2–4 years of experience in a web, martech, or digital marketing operations role
• Solid working knowledge of WordPress and Webflow (CMS structure, page creation, plugin management, HTML/CSS, and JavaScript)
• Experience with Google Tag Manager, Google Analytics (GA4), and general tag management strategy
• Strong attention to detail, organizational skills, and comfort working across teams
• Familiarity with marketing tools such as HubSpot, Marketo, Invoca, or similar is a plus
• Understanding of SEO principles and web performance monitoring tool

Nice To Haves

• Experience collaborating with developers, designers, and content teams
• Familiarity with A/B testing tools (e.g., Google Optimize, Optimizely)
• Exposure to data visualization or reporting platforms (e.g., Looker, Tableau, or GA dashboards)
• Ability to manage projects and timelines across stakeholders with competing priorities

Responsibilities

• Maintain and optimize company websites built in WordPress and Webflow
• Own the implementation and maintenance of Digital Ads tracking & analytics Google Ad Suite, Google Tag Manager, Google Analytics, and other tracking or attribution tools (e.g., Invoca, Hotjar, etc.) Meta Ads Microsoft Ads
• Support marketing campaigns through technical execution (landing pages, form integrations, tracking pixels, etc.)
• Collaborate with Product, Design, and Engineering to implement web changes aligned with brand and UX goals
• Ensure SEO best practices are followed in on-page implementation and technical site health
• Monitor site performance, uptime, and basic security hygiene in coordination with IT and DevOps
• Document processes and maintain transparency around marketing technology configuration and changes
• Assist with technical integrations between marketing tools (e.g., HubSpot, Salesforce, etc.) and the website
• Proactively identify areas to improve site performance, marketing automation, and digital analytics maturity

Benefits

• Annual Merit bonus
• Group Health, Dental, and Vision plans
• Pet insurance, Life insurance, and EAP benefits
• 401K with employer match up to 4%
• Paid holidays and paid time off
• Opportunity for advancement
• Upbeat and exciting company culture and much more!

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed